Tech News Apple Announces More Ads Coming to App Store Starting Next Week

MrFellow

Level 3
Thread author
Jun 7, 2022
143
In an email to developers this week, Apple announced that app-related ads will begin appearing in the App Store's main Today tab and in a "You Might Also Like" section at the bottom of individual app listings starting Tuesday, October 25, in all countries except China. All ads in the App Store have a blue background and an "Ad" icon.
"With a Today tab ad, your app can appear prominently on the front page of the App Store — making it some of the first content users see when they begin their App Store visit," says a page on Apple's website about App Store ad placements.
In August, Bloomberg's Mark Gurman said Apple wanted to nearly triple its current advertising revenue to at least $10 billion per year in the future. In addition to the App Store, Gurman said Apple plans to launch search result ads in Apple Maps next year, while traditional banner ads are already displayed in Apple's News and Stocks apps.

 

Brahman

Level 15
Verified
Top Poster
Well-known
Aug 22, 2013
704
And how do they decide to show which ads to whom? Oh apple doesn't allow 3rd parties track anyone, right? So... enjoy the ads.
 
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