Companies can hire a virtual person for about $14k a year in China

vtqhtr413

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Aug 17, 2017
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KEY POINTS
  • Tech company Baidu said the number of virtual people projects it’s worked on for clients has doubled since last year, with a wide price range of as little as $2,800 to a whopping $14,300 per year.
  • Beijing city announced in August a plan to build up the municipal virtual people industry into one valued at more than 50 billion yuan in 2025.
  • Many of China’s large tech companies have already been developing products in the virtual people industry.
  • Looking ahead to next year, 45% of advertisers said they might sponsor a virtual influencer’s performance or invite a virtual person to join a brand’s event, according to the Kantar report.
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