Mozilla partners with News subscription service Scroll to build an Ad-Free Internet

[CyberTech]

Content source

https://www.theverge.com/2019/2/26/18241183/news-subscription-service-scroll-partner-mozilla-firefox-ad-free-internet

Scroll is an upcoming news subscription service that promises to let you read all your favorite news websites ad-free in exchange for a monthly fee.

The service already has some big names in media on board (including Buzzfeed, Gizmodo Media Group, and Vox Media) and acquired trending news app Nuzzel earlier this month. This week, the company announced another big partnership with Mozilla to test some of Scroll’s ideas in Firefox, via VentureBeat.

The exact details on how Scroll and Mozilla will work together aren’t full clear yet — Scroll says that its still “early days for this partnership,” but VentureBeat says that “small groups of Firefox users will be invited at random to share feedback” and respond to surveys about ad-free browsing on the web, at least to start.

And even if details aren’t quite here yet, Mozilla does make sense as a partner for Scroll on paper. After all, if you’re trying to replace ads on the internet, having some input from a browser company that has to deal with the reality of serving up all those ads to consumers on a basic, technical level is probably a useful thing. Given that Mozilla in particular has taken a stance to block ad tracking, the fact that it would be on board with Scroll’s alternative subscription method also fits.

Scroll has yet to announce when it will be launching its subscription service, but the company is clearly starting to ramp things up — earlier in the month, Scroll announced that it was buying the social media curation app Nuzzel.

 

[Ink]

Mozilla are on the right path, to be Ad-Free, you need to subscribe to services. Most of us already do this with Netflix, Apple Music, YouTube Premium, Spotify Premium and many other paid services.

As for tracking and personalisation within those services, that's another "privacy" topic.

 

[Hollow]

just made request for invite on I will use it on my iphone Scroll

 

[SHvFl]

This is really stupid for the reason that it will eventually become a mess. You will start with $1 for ten websites and then another service will appear for another ten websites and it goes on. The market will fragment if it succeeds and the cost will go up making it something none wants to use. Plus some websites make a lot of money from ads so why switch for small amounts.
It's exactly what is currently happening with media platforms that more appear each month, they get exclusivity for something and at the end, all need to raise prices.