Twitter Notifies Users it’s Now Sharing More Data with Advertisers

upnorth

Moderator
Thread author
Verified
Staff Member
Malware Hunter
Well-known
Jul 27, 2015
5,456
Twitter has removed a privacy feature that allowed all users to stop sharing some private information with advertisers. The setting prevented Twitter from sharing information like the ads you saw or interacted with and the tracking identifier for your phone. For most users, that information will now be shared by default and can’t be turned off.

The shared data is used to show the efficacy of advertising on Twitter, the company says. It helps Twitter prove that people are actually watching, interacting with, and otherwise seeing the ads that advertisers are paying for, which helps the company “continue operating as a free service.”
 

Ink

Administrator
Verified
Staff Member
Well-known
Jan 8, 2011
22,361
There is one major set of exceptions: this mobile ad data will still be kept private for Twitter users in the European Union, the European Free Trade Association, and the United Kingdom. They’ll have to opt in to sharing the information should they wish to let Twitter share more information about them.

Good for Europeans, bad for rest of the world.
 

About us

  • MalwareTips is a community-driven platform providing the latest information and resources on malware and cyber threats. Our team of experienced professionals and passionate volunteers work to keep the internet safe and secure. We provide accurate, up-to-date information and strive to build a strong and supportive community dedicated to cybersecurity.

User Menu

Follow us

Follow us on Facebook or Twitter to know first about the latest cybersecurity incidents and malware threats.

Top