Removal guide Adware

“Cleaner Update” Popups on Android Phones are a Scam! Read This

By Stelian6 min read

In recent years, Android users have been increasingly targeted by a pervasive scam involving fake warnings about a “Cleaner Update” for their devices. This fraudulent message claims that the user’s device is infected with malware or running slowly, urging them to download a “fix” which is actually unnecessary software or worse – malicious adware or spyware.

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This scam is rampant across the web, with popups and advertisements trying to trick users into downloading pointless or dangerous apps. Left unchecked, it can lead to device slowdowns, wasted money, and serious privacy and security issues.

In this article, we’ll break down exactly how the “Cleaner Update” scam works, who is behind it, and most importantly – how Android users can avoid falling victim. Read on for a deep dive into this persistent Android nuisance and what can be done to stamp it out.

Mobile Cleaner Update Could Be Required Fake Alert
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Overview of the Scam

The “Cleaner Update” scam takes on a few different forms, but the core technique is the same across most variants:

  • A popup, webpage, or advertisement warns the user of issues like malware infection, battery drain, or general slowdowns on their Android device.
  • The message urges urgent action, saying the user must download a “cleaner” app or perform a system update to resolve these alleged issues.
  • Links lead either to 1) Legitimate but unnecessary “optimization” apps, 2) Adware/spyware masquerading as system utilities, or 3) Scam sites asking for personal information.
  • Regardless of the endpoint, the operator’s goal is to make money through app affiliate fees, ad clicks, or harvested user data. The apps/fixes either do nothing or actively harm the device.

Some example messages seen in the wild include:

“WARNING! Your Cleaner Update for Android is Available! We have detected that your Chrome is (62%) DAMAGED by Tor.Jack Malware…”

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“Your Android is running slow! Download the FREE optimization tool now to speed up your device…”

“ALERT! Battery Drain Detected. Tap here to install the power-saving app and extend battery life…”

As you can see, these scam ads leverage fear and urgency to pressure users into tapping and downloading apps they likely don’t need. The surprising effectiveness of these social engineering tactics is what allows this grift to remain so common.

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How the Scam Works

Now, let’s break down how the “Cleaner Update” scam operates from start to finish:

1. Displaying Fraudulent Ads to Users

The first step for scammers is getting their fake warning message in front of as many Android users’ eyes as possible.

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To accomplish this, they will commonly:

  • Purchase cheap banner/popup ad space through networks like Google AdSense.
  • Take over abandoned apps or websites and fill them with their scam ads.
  • Register malicious apps to the Google Play Store with their scam ad code hidden inside.
  • Hack into sites with weak security and inject their scam message.
  • Send the scam ads via SMS text messaging and social media spam campaigns.

In general, they are aiming for high-traffic channels with limited security – allowing their fake warnings to reach the most potential victims.

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2. Making Scam Warnings Appear Urgent and Legitimate

Once they have a user’s attention, the scam operators will utilize known social engineering techniques to maximize likelihood of a tap/download:

  • They pose as legitimate companies like Google or Android, abusing brand recognition.
  • Technical jargon like “Tor.Jack Malware” or “62% DAMAGED” give the illusion of a real problem.
  • Countdown timers, progress bars, and other elements convey false urgency.
  • Official branding, stolen company logos, and secure padlock icons mimic legitimacy.

Combined, these tricks pressure and confuse users into believing the scam warnings are real – frightening them into tapping without thinking.

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Image: Cleaner Update is Recommended Ads

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3. Redirecting Users to Download Unwanted Apps

When a user taps on one of their scam ads, where exactly does it lead? There are a few common endpoints:

Shady “Optimization” Apps

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Many of the cleaner/battery apps linked in scam ads are real programs available on the Google Play Store. However, they generally provide little utility despite claims of speed boosts, battery life extension, and other benefits.

The scammers earn affiliate commissions when they trick users into downloading these apps. Even though they are legal, they are unnecessary bloatware for most people.

Adware/Spyware Apps

In other cases, the landing page links directly to malware masquerading as system utilities. Once installed, these malicious apps bombard the user with intrusive ads, quietly collect personal data, and even enroll the device into botnets.

Phishing/Survey Scam Sites

Finally, some scam ads lead to phony websites rather than apps. These sites mimic Android/Google and claim the user must fill out a survey or provide personal information before they can receive the “cleaner” fix. In reality, they are just harvesting data like emails and names to resell or exploit.

No matter the specific endpoint, the scammers’ objective is to profit off of tricking users through manipulation and deceit.

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What to Do If You Are a Victim of This Scam

If you have fallen for the “Cleaner Update” scam, here are the key steps to get your device secured:

  • Run antivirus scans – Use free antivirus apps like Malwarebytes to check for any spyware or adware infections. Remove anything harmful it detects.
  • Reset browser settings – Browsers like Chrome may be configured to send traffic to scam sites. Reset them to default configurations.
  • Change passwords – If you entered any account credentials on phishing sites, change your passwords immediately. Enable two-factor authentication if possible.
  • Contact your bank – If you shared financial information, check for any fraudulent transactions and notify your bank right away.
  • Remove unwanted apps – Carefully go through your installed apps list and uninstall anything unnecessary that may have been downloaded via these scams.
  • Disable lock screen ads – Some malware will spam ads on your lock screen. Go into Settings and disable lock screen ads.

Staying vigilant and taking prompt action can help limit any potential damage from these scams. Be wary of any other suspicious ads or activity on your device afterward.

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Is Your Device Infected? Run a Free Malware Scan

Slow performance, constant pop-ups, or strange behavior? These are classic signs of a malware infection. A quick way to check is to scan your device with Malwarebytes Free, one of the most trusted malware removal tools available. If you only visited a scam page and didn’t download or install anything, this scan is optional.

The free version detects and removes the most common threats, including:

  • Adware — the cause of those annoying pop-ups
  • Browser hijackers — unwanted redirects and changed homepages
  • Trojans and spyware — hidden programs stealing your data
  • Potentially unwanted programs (PUPs) — software you never asked for

👉 Select your device below — Windows, Mac, or Android — then follow the simple steps to download Malwarebytes, scan your system, and remove any threats it finds. The scan usually takes 5 to 20 minutes.

Run a Malware Scan with Malwarebytes for Windows

Malwarebytes is one of the most popular and trusted anti-malware tools for Windows — and it’s completely free for removing infections. It catches threats that many antivirus programs miss, including adware, browser hijackers, and trojans. Follow the steps below to scan your PC and remove what Malwarebytes finds.

  1. Download Malwarebytes

    Click the button below to download the latest version of Malwarebytes for Windows from the official source. The free version is all you need — it will scan your computer and remove adware, browser hijackers, and other malicious software at no cost.

    Malwarebytes Free for WindowsScans and removes malware at no cost
    Download MalwarebytesOfficial installer for Windows 11 and 10. Your download starts right away.Want real-time protection? See Malwarebytes Premium
  2. Install Malwarebytes

    When the download finishes, open your Downloads folder and double-click the MBSetup file. If Windows shows a User Account Control pop-up, click “Yes” to allow the installation.

    Windows File Explorer Downloads folder with the Malwarebytes setup file highlighted
  3. Follow the On-Screen Prompts to Install Malwarebytes

    The setup wizard will walk you through a few quick screens:

    • Choose where you’re installing the program — “Personal Computer” or “Work Computer” — then click Next.

      Malwarebytes Setup asking you to choose a protection type, with Personal selected
    • Malwarebytes will now install on your device. This usually takes under a minute.

      Malwarebytes Setup installing the program, with the progress at 92 percent
    • When installation is complete, the “Welcome to Malwarebytes” screen will open automatically.

      Welcome to Malwarebytes screen with the Get started button highlighted
    • On the final screen, click Open Malwarebytes to launch the program.

      Malwarebytes Setup success screen with the Open Malwarebytes button highlighted
  4. Optional: Check for rootkits with a Custom Scan

    You don’t need to change any settings for a normal scan. The standard Threat Scan in the next step is enough for most problems, so you can go straight to it.

    If you also want to check for rootkits, use a Custom Scan. In current versions of Malwarebytes, rootkit scanning is only available there:

    1. On the Scanner tile, click the three-dot menu and select Advanced Scan.
    2. Choose Custom Scan. In its options, check Scan for rootkits.
    3. Select your system drive (usually C:\) as the location to scan, then start the scan. It takes longer than a Threat Scan.
    4. When it finishes, review and quarantine the results as described in the steps below.

    Rootkit scanning isn’t available on Windows devices with ARM processors.

  5. Start the Scan

    Click the blue Scan button. Malwarebytes will automatically update its virus database and start checking your computer for malware.

    Malwarebytes dashboard with the Scan button on the Scanner tile highlighted
  6. Wait for the Scan to Finish

    The scan checks your entire system for browser hijackers and other malicious programs, so it can take 5 to 20 minutes depending on your computer. Feel free to do something else — just check back occasionally to see the progress.

    Malwarebytes Threat Scan in progress, listing the scan stages and the number of items scanned
  7. Quarantine the Detected Threats

    When the scan is done, you’ll see a list of everything Malwarebytes found — malware, adware, and potentially unwanted programs. Click the “Quarantine” button to remove all of them at once.

    Malwarebytes Threat Scan results listing detected potentially unwanted programs, with the Quarantine button highlighted

    Malwarebytes will now remove the malicious files and registry entries and move them safely into quarantine.

    Malwarebytes moving the selected detections to quarantine
  8. Restart Your Computer

    Some threats can only be fully removed after a reboot. If Malwarebytes asks you to restart, click Yes. Once you’re logged back in, Malwarebytes has finished removing the threats it found.

    Malwarebytes message asking to restart the computer to finish the removal, with the Yes button highlighted

When the scan is done, check whether the problems you noticed have stopped. If they continue, see the options below.

Keep your PC protectedStop the next infection before it starts
If your antivirus let this threat through, it may not be enough on its own. Malwarebytes Premium adds real-time protection that blocks malware, ransomware, and malicious websites before they can infect your computer.See Malwarebytes Premium

If you are still having problems with your computer after completing these instructions, then please follow one of the steps:

Run a Malware Scan with Malwarebytes for Mac

Malwarebytes for Mac is a free on-demand scanner that removes the malware other security software tends to miss — adware, browser hijackers, and unwanted programs included. Cleaning an infected Mac with Malwarebytes has always been completely free, and it’s our go-to recommendation. Follow the steps below to scan your Mac and remove what Malwarebytes finds.

  1. Download Malwarebytes for Mac

    Click the button below to download the latest version of Malwarebytes for Mac.

    Malwarebytes Free for MacScans and removes malware at no cost
    Download MalwarebytesOfficial installer for macOS. Your download starts right away.Want real-time protection? See Malwarebytes Premium
  2. Open the Malwarebytes setup file

    When the download finishes, open your Downloads folder and double-click the setup file to begin the installation.

    Double-click on setup file to install Malwarebytes

  3. Follow the On-Screen Prompts to Install Malwarebytes

    The Malwarebytes for Mac Installer will guide you through a few quick screens. Click “Continue” and keep following the prompts until the installation completes.

    Click Continue to install Malwarebytes for Mac

    Click again on Continue to install Malwarebytes for Mac

    Click Install to install Malwarebytes on Mac

    When the installation is complete, Malwarebytes opens to the Welcome to Malwarebytes screen. Click “Get started“.

    Malwarebytes needs Full Disk Access to check your whole Mac. When it asks, open System Settings > Privacy & Security > Full Disk Access, turn on Malwarebytes (it may be listed as Malwarebytes Protection), and confirm with your password or Touch ID. Then return to Malwarebytes. On macOS Monterey and earlier, this setting is in System Preferences > Security & Privacy > Privacy.

  4. Select “Personal Computer” or “Work Computer”

    Malwarebytes will ask what type of computer you’re installing it on. Click either Personal Computer or Work Computer, whichever applies.
    Select Personal Computer or Work Computer mac

  5. Start the Scan

    Click the “Scan” button. Malwarebytes will automatically update its detection database and begin checking your Mac for malware.
    Click on Scan button to start a system scan Mac

  6. Wait for the Scan to Finish

    Malwarebytes will scan your Mac for adware, browser hijackers, and other malicious programs. This can take a few minutes, so feel free to do something else — just check back occasionally to see the progress.
    Wait for Malwarebytes for Mac to scan for malware

  7. Quarantine the Detected Threats

    When the scan is done, you’ll see a list of everything Malwarebytes found. Click the “Quarantine” button to remove all the threats at once.
    Review the malicious programs and click on Quarantine to remove malware

  8. Restart Your Mac

    Malwarebytes will now remove all the malicious files it found. Some threats can only be fully removed after a reboot — if Malwarebytes asks you to restart, allow it. Once you’re logged back in, check whether the problems you noticed have stopped. If they come back, save the scan report and ask for help in our forum.
    Malwarebytes For Mac requesting to restart computer

If the problems you noticed continue after the scan, see the options below.

Keep your Mac protectedStop the next infection before it starts
If your Mac got infected, its built-in protection may not be enough on its own. Malwarebytes Premium for Mac adds real-time protection that blocks malware and adware before they can infect your Mac.See Malwarebytes Premium

If you are still experiencing problems while trying to remove a malicious program from your computer, please ask for help in our Mac Malware Removal Help & Support forum.

Run a Malware Scan with Malwarebytes for Android

Malwarebytes for Android scans your phone or tablet for malware, adware, and potentially unwanted apps. The free version scans only when you start a scan. Real-time protection, which checks apps automatically, is part of the paid Premium version.

  1. Download Malwarebytes for Android.

    You can download Malwarebytes for Android by clicking the link below.

    Malwarebytes for AndroidScans your phone and removes malware at no cost
    Get Malwarebytes for AndroidOpens Google Play in a new tab.Want real-time protection? See Malwarebytes Premium for Android
  2. Install Malwarebytes for Android on your phone.

    In the Google Play Store, tap “Install” to install Malwarebytes for Android on your device.

    Tap Install to install Malwarebytes for Android

    When the installation process has finished, tap “Open” to begin using Malwarebytes for Android. You can also open Malwarebytes by tapping on its icon in your phone menu or home screen.
    Malwarebytes for Android - Open App

  3. Follow the on-screen prompts to complete the setup process

    When Malwarebytes opens, it walks you through a short setup. Tap Get started and follow the prompts. If you see an offer for a trial or a paid plan, read it before you accept. You can skip it and keep using the free scanner.

    Malwarebytes will ask for permission to access the files on your phone so it can scan them. Tap Allow, or turn on the permission in the Android screen that opens, then return to Malwarebytes.

  4. Run a scan with Malwarebytes for Android

    On the main screen, tap Scan now. In some versions, you open the menu, tap Scanner, and then tap Run a scan.

  5. Wait for the Malwarebytes scan to complete.

    Malwarebytes will now start scanning your phone for adware and other malicious apps. This process can take a few minutes, so we suggest you do something else and periodically check on the status of the scan to see when it is finished.
    Malwarebytes scanning Android for Vmalware

  6. Remove the detected apps.

    When the scan has been completed, you will see a list of the threats that Malwarebytes for Android has detected. Next to each detected item, tap the menu icon (three dots), then choose to uninstall the app or delete the file. Android then asks you to confirm. Tap OK or Uninstall to remove the app.

  7. Restart your phone.

    When the detected apps are removed, restart your phone if Malwarebytes asks you to. Then check whether the problems you noticed have stopped.


If the problems you noticed continue after the scan, see the options below.

Keep your phone protectedStop the next infection before it starts
Malwarebytes for Android Premium adds real-time protection that blocks malicious apps and scam links before they can harm your phone.See Malwarebytes for Android

If you are still having problems with your phone after completing these instructions, then please follow one of the steps:

A factory reset erases everything on your phone. Your apps, photos, files, and settings are deleted, so use it only if the problem continues after the steps above and after you’ve asked for help. Before you reset:
  • Back up your photos, videos, files, and messages, for example to your Google account or a computer.
  • Make sure you know your Google account email and password. The phone asks for them after the reset. If you changed the password recently, Google recommends waiting 24 hours before you reset.
  • On a Samsung phone, also make sure you know your Samsung account password.
  • If you use an authenticator app for two-step verification, move your accounts to another device or save your backup codes first.
On a Google Pixel, go to Settings > System > Reset options > Erase all data (factory reset). On a Samsung Galaxy phone, go to Settings > General management > Reset > Factory data reset. Menu names differ on other phones, so check your manufacturer’s support site.

Stay Protected: Block Ads and Malicious Sites

No scan can prove a device is completely clean, so it helps to block threats before they reach you. Most infections start with a malicious ad or a fake download button — so blocking them at the source is your best defense.

We recommend AdGuard, which blocks malicious ads, phishing pages, and dangerous redirects before they can reach you.

👉 Download AdGuard and browse safely

Frequently Asked Questions About the “Cleaner Update for Android” Scam

1. What is the “Cleaner Update for Android” scam?

This prevalent scam involves fake popups and ads warning users that their Android device is infected with malware or at risk, urging them to download a fake “cleaner” app to fix it. The apps are either unnecessary or contain actual malware.

2. What kind of messages does the scam use?

Typical messages state that the user’s device is damaged, infected, or running slowly. They warn of issues like battery drain or hacking threats. The ads pressure urgent action to download the cleaner app.

3. What techniques do the scammers use?

They use social engineering by posing as real companies, adding technical jargon, using countdown timers, and displaying trust logos. This confuses users into believing the messages are legitimate.

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4. Where do the scam ads appear?

Scammers display these ads on cheap ad networks, hacked sites, infected apps, text messages, social media spam, and anywhere with limited security that gets high traffic.

5. What happens when users click on the scam ads?

The ads redirect to unnecessary “optimization” apps, malicious adware/spyware masquerading as tools, or phishing sites asking for personal info before getting the “fix”.

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6. How do scammers profit from this scam?

They earn commissions getting users to install apps, make money from forced ad clicks, or harvest and resell user data from phishing pages.

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7. What should I do if I fell for this scam?

Run antivirus scans, reset app permissions, change passwords, check for fraudulent transactions, uninstall unnecessary apps, and disable lock screen ads.

8. How can I avoid this scam in the future?

Use common sense, don’t click on suspicious ads and popups, install a reputable antivirus app, and avoid entering sensitive information into random sites.

9. Are there any other similar Android scams I should watch out for?

Yes, common Android scams involve fake virus warnings, offers of free gift cards/prizes, SMS text phishing links, and apps that secretly subscribe you to services.

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10. What is the best way to protect my Android device?

Only install apps from the official Google Play Store, keep your device updated, use secure passwords, enable antivirus protection, and avoid clicking questionable links.

The Bottom Line

The “Cleaner Update” scam is one of the most common Android security threats today. Fraudulent warnings about malware and performance issues trick users into downloading useless or dangerous apps.

By leveraging social engineering and legit-looking web pages, these scams are able to infect millions of devices – raking in illicit profits while leaving users’ privacy and security at risk.

Education is our best defense against these predatory frauds. Understand the techniques they utilize, exercise caution when encountering ads/popups, and avoid tapping on anything suspicious or alarmist. With increased awareness, Android users can help consign these “Cleaner Update” scams to the dustbin where they belong.

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Features vary by device and plan. These tools add protection; they do not guarantee that a website or offer is trustworthy.

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Written by

Stelian

Stelian is a malware and virus removal expert with more than 15 years of experience. Stelian leads malware analysis and removal at MalwareTips, writes the step-by-step removal guides and helps readers recognize and avoid online scams.

61,126 articlesWriting since 2011
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