Unraveling the $0.99 Pit Boss Grill Facebook Scam

Facebook has become a hotbed for online scams and fraudulent activity. Scammers are leveraging the platform’s massive reach and users’ trust in their friends’ recommendations to execute cunning schemes aimed at deceiving unsuspecting victims. One such prevalent scam promises Facebook users the chance to purchase a Pit Boss Grill for just $0.99. This article delves into the inner workings of this deceptive scam, providing the information you need to avoid becoming a victim.

$0.99 Pit Boss Grill Scam

Overview of the $0.99 Pit Boss Grill Facebook Scam

The $0.99 Pit Boss Grill scam operates by utilizing enticing Facebook ads that lure users with the promise of obtaining an expensive grill at an extremely low price. The ads claim that due to overstocking or a need to reduce inventory before the new year, Walmart is selling Pit Boss Grills for only $0.99.

By leveraging Walmart’s reputation as a trusted retailer, the scammers add legitimacy to their fake promotions. Tactics like implying limited stock and time-sensitive offers are used to create urgency, prompting users to click on the ads without deeper scrutiny.

Once users click on the ads, they are directed to third-party websites designed to extract personal information and enroll victims in recurring monthly subscriptions. After completing multiple steps, users end up paying a small upfront fee, typically $1. However, in the fine print, they are signing up for a monthly subscription costing upwards of $40, unbeknownst to many victims at the time of checkout.

The scammers bank on the fact that busy, deal-seeking users will rush through the process without reading the fine print. The lure of getting an expensive grill for under a dollar is enough enticement for many to hand over their personal details and payment information without digging deeper into what they are actually signing up for.

By the time victims realize they have been duped into an overpriced monthly subscription, it is too late. The scammers have already made off with their personal information and payment authorization for recurring charges. Cancelling these subscriptions can be an arduous process often requiring the intervention of banks or credit card companies.

This scam is damaging on multiple fronts. Victims suffer financial losses, identity theft risks, and endless frustration trying to unravel themselves from the scam’s grasp. Facebook users develop distrust of ads, eroding the platform’s integrity. And brands like Walmart and Pit Boss suffer reputational damage from having their names associated with such unscrupulous scams.

Understanding the red flags and deceptive tricks utilized in this scam is key to protecting yourself and your loved ones from becoming unsuspecting victims.

Key Facts About the $0.99 Pit Boss Grill Facebook Scam

  • Operates via Facebook ads promoting Walmart selling Pit Boss Grills for $0.99 or $1
  • Uses urgency tactics like limited stock and time-sensitive offers
  • Redirects users to third-party websites to harvest personal information
  • Tricks users into signing up for high-cost monthly subscriptions
  • Relies on obscuring fine print subscription terms and conditions
  • Victims suffer financial losses and risks of identity theft
  • Damages integrity of Facebook platform and brands like Walmart

Tactics and Red Flags of the $0.99 Pit Boss Grill Scam Ads

  • Promises name brand items at absurdly low prices, like a $500 grill for $1
  • Uses real brand names like Walmart and Pit Boss to add legitimacy
  • Claims overstocked inventory must be cleared urgently
  • Suggests you were specially selected for the deal or prize
  • Employs fake customer comments, reviews, or order statuses
  • Pressures you to act now before the limited-time deal expires
  • Riddled with spelling and grammatical errors
  • Redirects to phishing sites with dubious URLs
  • Requires personal or financial information upfront

Impact and Scale of the Pit Boss Grill Facebook Scam

  • Financial losses from monthly subscription charges
  • Compromised personal and payment information
  • Risk of identity theft from stolen personal data
  • Wasted time and effort cancelling subscriptions and payments
  • Erodes consumer trust in retailers like Walmart
  • Devalues integrity of Facebook advertising platform
  • Prompts warnings from consumer protection groups
  • Estimated victim count in the thousands in the U.S. alone

By thoroughly understanding the red flags, deceptive tactics, and potential consequences, individuals can make informed decisions when encountering similar scams on social media or other platforms. Caution and scrutiny are vital protections.

How the $0.99 Pit Boss Grill Facebook Scam Works

The $0.99 Pit Boss Grill scam ensnares victims through a strategic sequence of deceptive pages and psychological tricks to extract personal information and enroll unwitting users in a recurring subscription. Here is an in-depth look at the step-by-step process commonly used in this scam campaign.

Step 1: Enticing Facebook Ad

The scam begins with an eye-catching ad on Facebook promoting an unbelievable deal on a Pit Boss Grill for just $0.99. For example:

“Walmart Pit Boss Grills Just $0.99! Walmart overstocked their 2022 inventory of Pit Boss Grills and is offering them for $0.99 to clear them out! These normally retail for $499 so act fast! Click below to claim yours for only $0.99 before they are gone!”

The ad may include stock photos of the grills, the Walmart logo, and fake customer comments to add legitimacy. Phrases like “limited quantity!” and “Today Only!” create urgency to click on the ad.

Step 2: Redirect to a Phishing Site

Once a user clicks on the Facebook ad, they are redirected away from Facebook to a third-party phishing site. The URL will typically look convincing at first glance, containing words like “walmart” or “pitboss,” but upon closer inspection reveals inconsistencies like misspellings or unusual domains.

Step 3: Phishing Site Provides Further Deception

The phishing site continues the ruse with a page congratulating the user and confirming they will receive a Pit Boss Grill for $0.99. Fake order statuses, customer comments, and other deception techniques reinforce the scam’s legitimacy. Buttons urge the user to click through to complete their “order.”

Step 4: User Input Harvested

After clicking through pages on the phishing site, the user eventually encounters forms prompting them to enter personal information including:

  • Full name
  • Home address
  • Email address
  • Phone number
  • Credit card number
  • Security codes

Users eager to score an incredible deal on a pricey grill overlook the red flags and submit their data, unknowingly exposing themselves to potential identity theft and financial fraud.

Step 5: The “Processing Fee” Payment Page

On the final page, the scammers present users with a payment form to cover a small “processing fee” for the grill. They are charged a token amount like $1 or $0.99.

The scammers know many users have already invested time and effort at this point, making them less likely to abandon the process when it is “almost complete.” However, submitting this payment actually enrolls the victims in an unwanted monthly subscription.

Step 6: Sign up for Costly Monthly Subscription

Hidden in obscure fine print, submitting the “processing fee” payment authorizes recurring monthly charges in the realm of $40 from the scammers. Users are unaware they have just enrolled in a monthly barbecue recipe subscription or similar service without their informed consent.

Once the immediate urge of getting a cheap grill has passed, victims soon discover the reality monthly charges draining their accounts. Attempting to cancel can be an arduous process initiated only after the first or second payment is extracted.

Step 7: Use and Profit from Victims’ Data

In addition to profiting from the monthly subscription fees extracted from unwitting users, the scammers also utilize the harvested personal information for identity theft or resale on dark web marketplaces. Full names, addresses, birth dates, and credit card details are prime targets.

By luring victims in with deceptive $0.99 offers, scammers can compile detailed profiles and personally identifiable information on thousands of users, exposing them to criminal activities like credit card fraud, account takeovers, and more. They profit while leaving victims to deal with the costly aftermath.

What to Do If You’ve Fallen Victim to the $0.99 Pit Boss Grill Facebook Scam

Discovering you’ve been scammed into handing over personal details and monthly subscription payments can be disheartening. However, taking swift and decisive actions can help limit the damage and regain control of your finances and identity. Here are important steps to take if you discover you’ve become a victim of the $0.99 Pit Boss Grill or similar Facebook scams:

Step 1: Contact Your Bank or Credit Card Company

Your first call should be to your bank or credit card company. Alert them that your card details were obtained under fraudulent circumstances, and any charges made without your authorization should be reversed. Consider canceling your current card and requesting a new one to prevent additional fraudulent charges.

Step 2: Place a Fraud Alert on Your Credit Report

Since the scammers have your personal information, put a fraud alert on your credit file through one of the three major credit bureaus. This is crucial to spot and halt any attempts at opening new credit accounts without your permission. Make sure to renew it every 90 days.

Step 3: Reset All Account Passwords

Immediately change the passwords on every online account associated with the email address, phone number, or other details you provided to the scammers. Avoid reusing old passwords, and turn on enhanced security settings like two-factor authentication wherever possible.

Step 4: Freeze Your Credit Report

Take preventative action by freezing your credit report with each bureau. This stops criminals from accessing your credit history to open fraudulent accounts. It’s free and you can temporarily lift it when applying for legitimate credit.

Step 5: Examine Your Credit Reports and Statements

Review all credit card and bank statements closely for any unauthorized charges. Check your credit reports too for signs of suspicious activity. Report any instances of fraud to each relevant financial institution. Sign up for credit monitoring to stay vigilant.

Step 6: Cancel Monthly Subscriptions

Dig up any information you have about the subscription you were signed up for without consent. Contact the merchant directly to cancel and request a refund of all monthly fees. If they refuse to cooperate, reach out to your bank for assistance disputing the charges.

Step 7: Secure Personal Documents

Check that your personal documents like passport, Social Security card, and birth certificate are secure. Scammers could use details like your Social Security number for more identity theft. Contact the SSA if your SSN was compromised by fraud.

Step 8: File Reports About the Scam

To help authorities track down the scammers, file reports with the FTC, FBI Cybercrime Division, Facebook, and your state attorney general detailing the scam specifics. Provide any evidence, screenshots and payment details to aid investigations.

Step 9: Monitor Accounts Closely

Keep close watch on your financial accounts, credit reports, and online account activity over the ensuing months. Many frauds are not detected immediately. If any sign of fraudulent use arises, notify the relevant institutions promptly.

Staying proactive, alert, and willing to put in some time undoing damage from the scam gives victims the best chance at financial and identity theft recovery. And reporting helps bring scammers to justice.

Avoiding Pit Boss Grill Facebook Scams: Tips for Spotting Deceptive Ads

While completely avoiding scams is nearly impossible for the average social media user, you can employ savvy strategies to detect blatant red flags and protect yourself. Here are tips for analyzing Facebook ads with enhanced scrutiny:

Check for Logical Flaws

Use common sense. Ask yourself, would a major retailer really sell a $500 grill for $1? Claims that strain logic are giveaways.

Research the Seller

Don’t rely on images alone. Look up the website and company name. Fake pages use copycat names and stock photos of reputable brands.

Watch for High-Pressure Tactics

Scams try to override critical thinking by invoking urgency e.g. “limited quantity!” or “ends soon!” Take time to evaluate.

Verify URLs Carefully

Hover over links to see the real URL. Scam sites use typos and other tricks to appear legitimate. The real URL usually reveals its fraud.

Guard Personal Information

Never hand over sensitive info like credit cards upfront. Safe buying online involves researching sellers first.

Avoid Payment via Gift Cards

Scammers sometimes ask buyers to send gift card redemption codes as payments. Legit businesses do not use gift cards for payments.

Read Reviews Critically

Fake positive comments are rampant on scam ads. Reviews mentioning the too-good-to-be-true aspect of the deal are likelier real.

Check for Poor Grammar

Sloppy grammar and spelling mistakes are red flags. Question the legitimacy of any ad with glaring language errors.

Beware of Third-Party Websites

Clicking an ad should take you to the company’s site. Scam ads redirect to unrelated third-party sites.

Leveraging these tips makes it far more difficult for scammers to fool informed users with their outlandish offers and phishing tactics. Slow down, evaluate closely, research thoroughly, and trust your instincts to evade falling victim to the $0.99 Pit Boss Grill scam.

Frequently Asked Questions About the $0.99 Pit Boss Grill Scam

What is the $0.99 Pit Boss Grill scam?

This scam operates via Facebook ads that entice users with the false promise of being able to buy a Pit Boss Grill for only $0.99. The ads claim the low price is due to overstocked inventory. Once users click on the ad, they are redirected to a phishing site that tricks them into signing up for a costly monthly subscription service.

How does the Pit Boss Grill scam work?

The scam relies on a series of deceptive pages that ask users for personal information and a small $1 “processing fee” that actually enrolls them in a high-cost subscription. Victims only later discover they are being charged up to $40 every month.

What are some common tricks used in the scam ads?

Tactics like fake scarcity claims, phony customer comments, and using real brand names are used to make the ads appear legitimate. Pressuring language gives users little time to scrutinize the details.

What are signs an ad could be a Pit Boss Grill scam?

Warning signs include absurdly low prices (like a $500 grill for $1), grammatical errors, redirects to unrelated third-party sites, fake limited-time offers, and requests for personal information.

What happens once users click on the Facebook ad?

Users are redirected from Facebook to third-party phishing sites that continue the deception with fake order confirmations and buttons to complete the “checkout” process. Eventually, users are prompted to input sensitive personal data.

What personal information do victims end up providing?

Scammers harvest information like names, home addresses, email addresses, phone numbers, credit card details, and sometimes even Social Security Numbers using online forms.

What damage can result from falling for the Pit Boss Grill scam?

Victims suffer monthly subscription fees drained from their accounts, compromised personal data that can enable identity theft, and great difficulty cancelling payments and subscriptions.

What should I do if I fell victim to a Pit Boss Grill scam?

Immediately contact your bank, report fraudulent charges, place a fraud alert on your credit, monitor your accounts closely, change all passwords, freeze your credit report, and file complaints with authorities.

How can I avoid Pit Boss Grill scams on Facebook in the future?

Carefully research advertised sellers, avoid handing over personal information easily, watch for urgent high-pressure tactics, verify URLs, read reviews skeptically, and never pay unusual fees upfront via gift card or otherwise.

Who should I contact if I see a Pit Boss Grill scam on Facebook?

Report the fraudulent ad or account to Facebook. You can also file reports about the scam with the FTC, FBI Cybercrime Division, BBB, and your state attorney general.


In an era where social media advertisements blend seamlessly into our newsfeeds, it has become frightfully easy for scammers to create compelling targeted campaigns aimed at deceiving consumers. Luring desperately deal-seeking individuals with promises of name brand products for absurdly low prices on platforms like Facebook has proven a lucrative endeavor.

But the monetary losses, stolen identities, and frustration inflicted on victims is immense and heartbreaking. By shining a spotlight on how common scams like the $0.99 Pit Boss Grill fraud operate, individuals gain the valuable insight needed to detect blatant red flags before ensnaring themselves in deceptive traps. An informed public is the top defense against predatory fraud eroding consumer trust and damaging reputations of retailers and social platforms alike.

This examination of the $0.99 Pit Boss Grill scam provides a blueprint of the manipulative psychological tricks and sequence of steps followed in many similar Facebook advertising frauds. Understanding the playbook and arming yourself with scam prevention tips puts control back in your hands. Greater awareness brings hope of reducing the success and profitability of such unscrupulous schemes.

So next time an unbelievable deal pops up in your Facebook feed, resist that impulse click. Take a moment to scrutinize the advertiser, analyze the URL, research the site, and investigate the company. Once assured of legitimacy, proceed without compromising your valuable personal or financial details. A small amount of caution goes a long way in protecting what matters most.

How to stay safe online

Here are 10 basic security tips to help you avoid malware and protect your device:

  1. Use a good antivirus and keep it up-to-date.

    Shield Guide

    It's essential to use a good quality antivirus and keep it up-to-date to stay ahead of the latest cyber threats. We are huge fans of Malwarebytes Premium and use it on all of our devices, including Windows and Mac computers as well as our mobile devices. Malwarebytes sits beside your traditional antivirus, filling in any gaps in its defenses, and providing extra protection against sneakier security threats.

  2. Keep software and operating systems up-to-date.


    Keep your operating system and apps up to date. Whenever an update is released for your device, download and install it right away. These updates often include security fixes, vulnerability patches, and other necessary maintenance.

  3. Be careful when installing programs and apps.

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    Pay close attention to installation screens and license agreements when installing software. Custom or advanced installation options will often disclose any third-party software that is also being installed. Take great care in every stage of the process and make sure you know what it is you're agreeing to before you click "Next."

  4. Install an ad blocker.

    Ad Blocker

    Use a browser-based content blocker, like AdGuard. Content blockers help stop malicious ads, Trojans, phishing, and other undesirable content that an antivirus product alone may not stop.

  5. Be careful what you download.

    Trojan Horse

    A top goal of cybercriminals is to trick you into downloading malware—programs or apps that carry malware or try to steal information. This malware can be disguised as an app: anything from a popular game to something that checks traffic or the weather.

  6. Be alert for people trying to trick you.

    warning sign

    Whether it's your email, phone, messenger, or other applications, always be alert and on guard for someone trying to trick you into clicking on links or replying to messages. Remember that it's easy to spoof phone numbers, so a familiar name or number doesn't make messages more trustworthy.

  7. Back up your data.

    backup sign

    Back up your data frequently and check that your backup data can be restored. You can do this manually on an external HDD/USB stick, or automatically using backup software. This is also the best way to counter ransomware. Never connect the backup drive to a computer if you suspect that the computer is infected with malware.

  8. Choose strong passwords.

    lock sign

    Use strong and unique passwords for each of your accounts. Avoid using personal information or easily guessable words in your passwords. Enable two-factor authentication (2FA) on your accounts whenever possible.

  9. Be careful where you click.

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    Be cautious when clicking on links or downloading attachments from unknown sources. These could potentially contain malware or phishing scams.

  10. Don't use pirated software.

    Shady Guide

    Avoid using Peer-to-Peer (P2P) file-sharing programs, keygens, cracks, and other pirated software that can often compromise your data, privacy, or both.

To avoid potential dangers on the internet, it's important to follow these 10 basic safety rules. By doing so, you can protect yourself from many of the unpleasant surprises that can arise when using the web.

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