- Dec 27, 2016
- 1,480
Google isn’t planning to rid fake news from its search results -- but it’s trying to purge it from the top.
The moves follow months after criticism of Google and Facebook Inc. for hosting misleading information, particular tied to the 2016 U.S. presidential election.
While Facebook has faced a backlash for the spread of fake news across its social network, Google has been criticized for results that leap to the top for specific queries. For example, last month for the search query, “is Obama planning a coup,” the top result produced a blatantly wrong article, and did so in a feature snippet.
With “problematic searches”, Google is coping with the consequences of the “post-truth” world. People are increasingly producing content that reaffirms a particular world view or opinion regardless of actual facts. In addition, people are searching in enough volume for rumors, urban myths, slurs or derogatory topics that they’re influencing the search suggestions that Google offers in offensive and possibly dangerous ways.
You can find more information in this other article stating some more details regarding the move, some highlights as follows.
In particular, Google is launching:
Some of the auto-completes that are deemed offensive (such as “are women evil”) will be eliminated. Google is adding a feature to allow searchers online to flag these instances with a feedback form.
Earlier this month, the company introduced a tool allowing publishers to fact-check articles in its search rankings.
The moves follow months after criticism of Google and Facebook Inc. for hosting misleading information, particular tied to the 2016 U.S. presidential election.
While Facebook has faced a backlash for the spread of fake news across its social network, Google has been criticized for results that leap to the top for specific queries. For example, last month for the search query, “is Obama planning a coup,” the top result produced a blatantly wrong article, and did so in a feature snippet.
With “problematic searches”, Google is coping with the consequences of the “post-truth” world. People are increasingly producing content that reaffirms a particular world view or opinion regardless of actual facts. In addition, people are searching in enough volume for rumors, urban myths, slurs or derogatory topics that they’re influencing the search suggestions that Google offers in offensive and possibly dangerous ways.
You can find more information in this other article stating some more details regarding the move, some highlights as follows.
In particular, Google is launching:
- a new feedback form for search suggestions, plus formal policies about why suggestions might be removed.
- a new feedback form for “Featured Snippets” answers.
- a new emphasis on authoritative content to improve search quality.
Some of the auto-completes that are deemed offensive (such as “are women evil”) will be eliminated. Google is adding a feature to allow searchers online to flag these instances with a feedback form.
Earlier this month, the company introduced a tool allowing publishers to fact-check articles in its search rankings.