Intel Corp is launching research in Israel into technology that mimics the human brain and develops devices that "learn" about their user.
"Machine learning is such a huge opportunity," Justin Rattner, Intel's chief technology officer, told reporters in Tel Aviv.
"Despite their name, smartphones are rather dumb devices. My smartphone doesn't know anything more about me than when I got it," he added.
"All of these devices will come to know us as individuals, will very much tailor themselves to us."
The research, to be carried out by the Intel Collaborative Research Institute for Computational Intelligence along with specialists from the Technion in Haifa and the Hebrew University in Jerusalem, is aimed at enabling new applications, such as small, wearable computers that can enhance daily life.
Read more: http://www.reuters.com/article/2012/05/24/us-intel-israel-idUSBRE84N05520120524