Microsoft disapproves of Sony's mobile gaming strategy

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win7holic

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Apr 20, 2011
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If you’ve ever wondered why Microsoft hasn’t tried to enter the mobile gaming device market, Dennis Durkin, COO of the Xbox division at Microsoft, makes it very clear that the company has very little optimism for that market in general. Commenting on Sony’s upcoming release of the PSP Vita, he said,

"I’m not sure I would want to be launching a dedicated portable device right now into that market. I think the DS - if you look at the 3DS, certainly versus people’s expectation's it’s not been as successful as people would have thought. So that’s a very crowded market and a very, very red ocean right now with a lot of change happening. So I’m not sure it's [a good idea]. You only have a certain number of bets you can make as a company and you have to decide what you want to put your wood behind and I’m just not sure that that’s a place that I would put mine."

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