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<blockquote data-quote="bazang" data-source="post: 1103115" data-attributes="member: 114717"><p>Microsoft is a monopoly in the US regardless of Apple, Google, AWS, or any other large tech firm. Why is that? Because it has the largest control and influence on everything within the US from gaming to productivity software to the Windows OS to its vast infrastructure services.</p><p></p><p>"<em><strong>Federal Trade Commission v. Microsoft Corp. and Activision Blizzard, Inc.</strong></em> is a lawsuit brought against multinational technology corporation <a href="https://en.wikipedia.org/wiki/Microsoft" target="_blank">Microsoft</a> and video game holding company <a href="https://en.wikipedia.org/wiki/Activision_Blizzard" target="_blank">Activision Blizzard</a> in 2022. The <a href="https://en.wikipedia.org/wiki/Federal_Trade_Commission" target="_blank">Federal Trade Commission</a> (FTC) sought a temporary <a href="https://en.wikipedia.org/wiki/Injunction" target="_blank">injunction</a> against Microsoft in their efforts to <a href="https://en.wikipedia.org/wiki/Acquisition_of_Activision_Blizzard_by_Microsoft" target="_blank">acquire</a> Activision Blizzard."</p><p></p><p>Just because nobody is currently suing Microsoft or taking regulatory actions against it, does not in any way mean that it is not a monopoly. Microsoft sure is a monopoly. That fact is indisputable.</p><p></p><p>Apple provides no effective competition to Microsoft.</p><p></p><p></p><p>Nope. It is proven that home users are not willing to move to Linux from Windows. There is decades of evidence that proves this fact.</p><p></p><p>Corporations and governments are the vast majority of Microsoft's revenue. Those entities already lease (subscribe) to Windows OS and services for decades.</p><p></p><p>Device OEMs fully support Windows OS as a subscription product because they get a profitable slice of the revenue.</p><p></p><p>The global population is moving away from single purchase software licenses to annual subscription software for decades. People will not drop Windows OS if it is subscription based. They are already providing Microsoft billions of US dollars in subscription services for Office 365, games, content streaming, etc. The global population is willing to pay for subscriptions.</p><p></p><p></p><p>Microsoft is already making changes to unactivated Windows. It is slowly developing plans to move Windows OS to a subscription-based revenue model. For one they are planning to move to a "Security and feature patches for only activated Windows" at some point in the future. They have been discussing this for years. Nobody pays attention.</p><p></p><p>Subscription fee Windows is going to happen. There is a lot of willingness and support for it in the industry. If home users are willing to pay $1,000+ for an iPhone or Android phone, plus the average home user spends more than $500 per year on various software or media subscriptions, then those home users will pay for Windows (they already do anyways when they buy a Windows device).</p><p></p><p>Microsoft hinted that it might make it impossible for some of its most popular products and services to function or to be possible on anything except legitimately activated Windows OS.</p><p></p><p>The world is changing. Consumer attitudes about subscriptions has long been moving towards all software being subscription-based. It will take time but there is no question that the future of Windows is subscription-based. Microsoft wants to squeeze out every last penny of profit from Windows. It will do the subscription-based Windows in a way that consumers will willingly pay $50 or even $100 per year to be able to use the platform.</p><p></p><p>People are hesitant to pay for specialized software on an annual basis subscription basis, however when it comes to Office 365, XBox, Games, streaming content, and the ability to have access to those, they are more than willing to accept subscriptions. The final step which Microsoft plans on implementing is to make the Windows OS a gateway or entry point to be able to access those high-demand features and services.</p><p></p><p>Apple and Google have also had similar projects exploring their various operating systems as subscriptions as an entry point to their content and services ecosystems. All of the large technology companies want to institute bandwidth pricing for services consumed by home users, that includes a tax on operating systems as a platform for consumption. Some have explored that fee as an OS tax or subscription, others have instead chosen to increase the prices of their most popular software and services.</p><p></p><p>Right now, Apple could get away with charging everyone $5 to have access to the Apple Store platform. Consumers would gladly accept that amount. Once Apple gets them to pay $5 it is only a matter of increasing that annual subscription price.</p></blockquote><p></p>
[QUOTE="bazang, post: 1103115, member: 114717"] Microsoft is a monopoly in the US regardless of Apple, Google, AWS, or any other large tech firm. Why is that? Because it has the largest control and influence on everything within the US from gaming to productivity software to the Windows OS to its vast infrastructure services. "[I][B]Federal Trade Commission v. Microsoft Corp. and Activision Blizzard, Inc.[/B][/I] is a lawsuit brought against multinational technology corporation [URL='https://en.wikipedia.org/wiki/Microsoft']Microsoft[/URL] and video game holding company [URL='https://en.wikipedia.org/wiki/Activision_Blizzard']Activision Blizzard[/URL] in 2022. The [URL='https://en.wikipedia.org/wiki/Federal_Trade_Commission']Federal Trade Commission[/URL] (FTC) sought a temporary [URL='https://en.wikipedia.org/wiki/Injunction']injunction[/URL] against Microsoft in their efforts to [URL='https://en.wikipedia.org/wiki/Acquisition_of_Activision_Blizzard_by_Microsoft']acquire[/URL] Activision Blizzard." Just because nobody is currently suing Microsoft or taking regulatory actions against it, does not in any way mean that it is not a monopoly. Microsoft sure is a monopoly. That fact is indisputable. Apple provides no effective competition to Microsoft. Nope. It is proven that home users are not willing to move to Linux from Windows. There is decades of evidence that proves this fact. Corporations and governments are the vast majority of Microsoft's revenue. Those entities already lease (subscribe) to Windows OS and services for decades. Device OEMs fully support Windows OS as a subscription product because they get a profitable slice of the revenue. The global population is moving away from single purchase software licenses to annual subscription software for decades. People will not drop Windows OS if it is subscription based. They are already providing Microsoft billions of US dollars in subscription services for Office 365, games, content streaming, etc. The global population is willing to pay for subscriptions. Microsoft is already making changes to unactivated Windows. It is slowly developing plans to move Windows OS to a subscription-based revenue model. For one they are planning to move to a "Security and feature patches for only activated Windows" at some point in the future. They have been discussing this for years. Nobody pays attention. Subscription fee Windows is going to happen. There is a lot of willingness and support for it in the industry. If home users are willing to pay $1,000+ for an iPhone or Android phone, plus the average home user spends more than $500 per year on various software or media subscriptions, then those home users will pay for Windows (they already do anyways when they buy a Windows device). Microsoft hinted that it might make it impossible for some of its most popular products and services to function or to be possible on anything except legitimately activated Windows OS. The world is changing. Consumer attitudes about subscriptions has long been moving towards all software being subscription-based. It will take time but there is no question that the future of Windows is subscription-based. Microsoft wants to squeeze out every last penny of profit from Windows. It will do the subscription-based Windows in a way that consumers will willingly pay $50 or even $100 per year to be able to use the platform. People are hesitant to pay for specialized software on an annual basis subscription basis, however when it comes to Office 365, XBox, Games, streaming content, and the ability to have access to those, they are more than willing to accept subscriptions. The final step which Microsoft plans on implementing is to make the Windows OS a gateway or entry point to be able to access those high-demand features and services. Apple and Google have also had similar projects exploring their various operating systems as subscriptions as an entry point to their content and services ecosystems. All of the large technology companies want to institute bandwidth pricing for services consumed by home users, that includes a tax on operating systems as a platform for consumption. Some have explored that fee as an OS tax or subscription, others have instead chosen to increase the prices of their most popular software and services. Right now, Apple could get away with charging everyone $5 to have access to the Apple Store platform. Consumers would gladly accept that amount. Once Apple gets them to pay $5 it is only a matter of increasing that annual subscription price. [/QUOTE]
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