These marketing companies could be listening to your mobile device's microphone, I can't say they do, or do not. But, this is how social networks learn about you. You share your favorite food, sports team, books, movies, school, college or workplace, likes and dislikes, photos and videos of you, your family, your shopping habits, medical history, geolocation, etc. That is how they sell the ads to you, by profiling you. You are the product!
I know I'm probably going to sound like a conspiracy theorist, but guess what big tech's next weapon is? AI chatbots that you interact with by text, or speak to. You may think those chatbots are cool and helpful. But you are feeding them with your data, they learn your preferences, and everything about you, all in the pretext of simplifying your tasks. What are you talking about? The AI is assisting me and making my life easier, everything is processed on my device, anonymized and end-to-end encrypted. Are you sure about that? All it needs is a simple knock from a Government agency, and a backdoor will appear. They are not just training AI language models using your data, it is a tunnel that leads directly into your life.
Windows Recall may just be the tip of the iceberg. AI tools are the biggest threat to our privacy, even worse than ads and trackers, because you are willfully using them.
