The New Security Suite

Petrovic

Level 64
Thread author
Verified
Honorary Member
Top Poster
Well-known
Apr 25, 2013
5,355
The threat landscape has changed, with cybercriminals more dangerous than ever. Alex Kidman looks at the dangers, and how the professionals are protecting us.

Security is a cat and mouse game with malware writers and cybercriminals on one side, and anti-virus security firms on the other. As users, we sit in the middle, prey for one side and customers for the other. That probably makes us the cheese, and like a cheese left out in the sun, things have become distinctly less pleasant over time for everyday users. There was a time when security software was just about Anti-Virus, but those days are long gone. Security suites offer a plethora of tools to keep your system safe, secure and running optimally, although many rely on free alternatives. Is that enough?

IS FREE ACTUALLY FREE?
It depends on whom you ask. ESET’s Chief Executive Officer Richard Marko isn’t a big fan of free antivirus, noting that it’s often supplied as part of a bundle with a lot of other applications. “Nothing is for free; it’s just how the money is collected in the end. What we’ve found is that our application often detects and flags these bundles because they come with a lot of other potentially unwanted applications bundled as well.”

According to Symantec’s Senior Principal Systems Engineer for Norton, Nick Savvides “Free is better than nothing, but it generally isn’t enough. More than half the threats that we see today are not detected using AV modules; the old signature based approach. It doesn’t get you where most consumers need to be in security terms. Using the new types of detection capabilities is where you pick up most of the threats.”

AVG Security’s Michael McKinnon sees it as an issue of feature sets and one group of users supporting the others for better overall security as a whole. “In the freemium model it’s essentially the paid consumers who are supporting the free version. Detection always continues to be a struggle against an avalanche of malware threats.”

McKinnon also notes that simply paying for a security suite is in itself not enough to keep yourself secure. “We’ve got users who would pay for our software who would perhaps be in the situation where because they’ve paid for it, they think they’ve got everything they need, and then they stop updating their operating system, or their apps. There are other things that users need to be doing. It’s not just about the security software itself.”

NEW THREATS
So if free antivirus is a better bet than simply risking it, what are the threats that need a more robust, suite-based approach, and what do these suites offer to combat those threats? It’s been a shift away from a pure signature-based approach and into a variety of technological approaches that use an analytical framework. “We really started to see the big change around 2009 when around that timeframe it started to ramp up moving from detecting threats from signatures to a behavioral and analytical approach” says Savvides.

Part of the issue is that all of our computing habits cover many more devices than they used to. “Five years ago it was very likely that I only had one laptop, and generally a feature phone that didn’t do much besides receive phone calls and send SMSs” says Savvides. “Today as a consumer I have two laptops, two mobile phones and an iPad. If somebody steals my identity, I don’t really care that they stole it from my laptop or from my tablet. All I care about is that my identity has been stolen.”

Security suites now often allow for remote tracking and wiping where this isn’t built into the software itself. This isn’t just limited to mobile owners, but it’s where it can work to greatest effect. ESET’s Chief Research Officer Juraj Malcho sees it as “a natural progression that once you have these tracking technologies, once you have GPS, all sorts of connections, camera perhaps, microphone, you’re trying to do stuff to protect the device. I think this can be done much more effectively on a mobile phone than on a laptop. On the mobile it can be done much more effectively because there are more sensors. You have GPS, which typically laptops don’t have. You can do notifications; something you can’t really do an on a laptop.”

Malcho notes however that simply having tracking software on a laptop or mobile device won’t always ensure that your lost or stolen device will be found. “We have managed to find some phones with our product with our technology. In general finding these things is going to be quite difficult; once the bad guys learn that there are technologies like this they will take precautions. It’s always going to be a chase game.”

MOBILE SECURITY
Back when the only thing you had to worry about in terms of viruses was whether it would rewrite your motherboard’s BIOS, you probably kept your important phone numbers on paper, or even in your head. That’s a thankless task that most of us have now shifted to our mobile devices, because it’s so much easier to tap on a photo of your contact’s head to call them than remember a phone number that could easily dip into double digits.

What that means, however, is that everyone’s smartphone is a far richer source of personal information now, with mobile contacts only the tip of the identity theft iceberg. That information has a very concrete value on the open market. The Attorney General’s department recently released a report (Identity crime and Misuse in Australia Key finding from the National Identity Crime and Misuse Measurement Framework Pilot, because security documentation rarely carries thrilling titles) that estimates the value of identity theft crime in Australia at roughly $1.6 billion dollars per year.

Symantec’s Nick Savvides notes that “Mobiles have become a very tasty target to attackers. The challenge that attackers face is that those ecosystems are harder to break into because they’re a lot more curated than Windows or Mac. So having to download my apps from Google Play or the Apple App store or Windows Marketplace offers a level of protection, but what we’re seeing is attackers increasing sophistication of the level of attacks to bypass those.”

Android has been the largest area of malware growth in the mobile space, partly because it’s relatively simple to sideload software or obtain it from alternate app stores, which is why your Android device by default warns you before installing from non-Google Play sources.

That doesn’t mean, however, that those on the iOS side of the fence are completely immune from malware threats. AVG’s McKinnon notes that Apple “engineered their platform from day one to be closed; they’re very heavy on the use of cryptographic signing and certificates. You don’t want to jailbreak a device because you break all of that” and that in some ways Android has “become the ‘Windows of Mobile’, simply because of the fact that there are more Android handsets in use in the world than there are iOS ones.”

That didn’t stop an outbreak of ransomware appearing on Australian iOS user devices in May 2014, with a warning that compromised devices had been hacked by an “Oleg Pliss” who demanded $100 to unlock a compromised iOS device. That hack worked via a phishing attack to gain AppleID credentials, but it’s not the only way that iOS devices could be compromised.

More recently in China, the Wirelurker malware exploit first infected Mac OS systems but was built to be capable of infecting iPhones and iPads, whether jailbroken or not, if they were connected to a compromised Mac system. Many security commentators noted that it signified a new level of sophistication in malware threats, because while many Apple users tend to consider themselves entirely secure, the new reality is that attacks like Wirelurker are only going to get more sophisticated in their patterns.

It’s dangerous to think that you won’t be a victim due to your relative anonymity, something that Savvides sees as users trying “to map in their head physical world crime to cybercrime”. The reality, he states, is that “You don’t need to be doing anything special to be a target of cybercrime. You just need to be there.”

It’s a problem exacerbated by the fact that we’re all living more of our lives online in just about every aspect. According to AVG’s McKinnon “One of the best and worst pieces of advice we give in the security industry is “Don’t click on stuff”. The reality is that we live in a world where you can’t look at a link and know if it’s safe or not. Legitimate websites get compromised, so it could be a link to what would be a legit site, and this week it’s been compromised, so it’s important that people understand that clicking on links is something we all have to do to use the Internet, but it’s also where the risk is.”

RANSOMWARE
It’s not just the value of the information to the attacker that’s of value, however. 2014 also saw the emergence of the first Android ransomware, Simplelocker. Simplelocker masqueraded as a video player app needed for certain adult content sites, but when installed, instead encrypted compromised mobiles and demanded a ransom otherwise the phone infected would be wiped.

There are ways that you can protect against Ransomware on mobile devices that don’t require a suite style product, but do rely on having a robust backup strategy for your mobile device content. “”You can technically destroy data, but if people are mobile, they usually use some kind of cloud storage as well” says ESET’s Chief Research Officer Juraj Malcho.

Having that cloud backup gives you some level of control if your mobile device is compromised, because it then becomes feasible to restore device contents from that backup, and simply wipe the compromised device yourself. That relies on having backups running, and naturally trusting the cloud sources you’re backing up your data to.

Part of the issue for Ransomware is that while it’s an emerging category, a small amount of success for one malware writer will often lead to a surge in exploits from every other cyber-crook. “When it works for one crook and it gets media coverage and attention and they’re making money out of it the other crooks follow pretty quickly behind them” says Symantec’s Savvides. “Ransomware is going to continue to be a big threat to end users.”

THE FUTURE OF SECURITY SUITES
The nature of computer based security is that it’s always a game of escalation, with new threats being blocked as they emerge while malware writers work out ever more complex ways around detection and blocking strategies. “It’s genuinely a game of cat and mouse” Symatec’s Savvides says. You develop a detection technique and people try to work their way around it.”

Prediction is always tricky, but while malware writers are driven by greed, ESET’s Malcho notes that they’re often fundamentally lazy. “They’re extremely smart, they’re very well motivated by money; in fact there seems to be more money in cybercrime these days than in the Antivirus business, which is quite bad; it puts us in a difficult position because we’re fighting well funded professionals. At the same time these guys are lazy, and they’re only going to do stuff, invent tricks and malware which only just beats the benchmark.”

That opens up opportunities for technologies which block exploits before they become actively used. “With software exploits, and malware abusing these vulnerabilities for malicious purposes, and we responded with a pretty cool technology we call exploit blocker. What it does is monitor processes in the system, and if they’re performing certain actions in unusual ways, the blocker steps in and stops them. We managed to detect a couple of exploits from day zero; we didn’t need to make adjustments to the technology to stop these threats.”

The one thing that everyone agrees on is that the problems of cybercrime are only going to escalate, because the potential rewards are quite alluring. “The prize is quite high” says Savvides. “You can live pretty well off the proceeds of cybercrime in certain countries.”
Source
 

MikeV

Level 19
Verified
Top Poster
Well-known
Sep 9, 2013
925
I totally disagree with the idea that a paid antivirus is always better than a free.
Let's take some examples:
Avast free vs Avast IS - As far as signatures and basic defense technologies go are totally THE SAME.
- Signatures-
-Evogen, Metagen, File rep-
- Hardened Mode -
- Detection of PUP -
All other features of paid version can be covered with free alternatives (who actually do a better job)


FREE vs PAID No2:
Now let's take a example of a totally free program vs a complete paid one.
Qihoo 360 Total Security vs Emsisoft Internet Security:

Παρουσίαση1.png


As you can see (except firewall) all other features are THE SAME (Qihoo has also a protection when user enter to banking or shopping sites)
On the plus side Qihoo offers a sandbox and webcam protection which Emsisoft doesn't.
The firewall option that Qihoo does not offer can be easily covered by a free one (and much better than Emsisoft's)

And for the last... Let's see what Britec says about it.....




OVERALL:
For home users free antivirus programs will do the job very very good.
Paid solutions are mostly for people who run business companies etc....as they need full support and probably more frequent updates.
BOTH free & paid solutions are very good but users needs to get clear of the purposes that free or paid programs intended for.......
 
Last edited:

jamescv7

Level 85
Verified
Honorary Member
Mar 15, 2011
13,070
Actually the better feedbacks are came from users at all, since persons who are been interviewed known to manufactured products in paid.

Remember Free or Paid does not contain any difference even also in performance; features itself will be depend on developer how it can set as limit. ;)
 

Paul B.

Level 4
Verified
Dec 21, 2014
186
Interesting article. It's focus was free vs. paid, but I'm not sure he made his case. And the subtext was the limitations on all AM suites, free or paid. A comprehensive strategy is required, and that includes backing up all user data, locally, in the cloud, or both.

All this is going to go hyperbolic when the Internet of Things us upon us. Not only will our electronic devices be at risk, our cars, home security, and everything else will be prey. The security pros must be having quite a time of it trying to figure this out.
 
  • Like
Reactions: Cats-4_Owners-2

Dani Santos

From Xvirus
Verified
Top Poster
Developer
Well-known
Jun 3, 2014
1,136
I call this marketing, of course they will say paid antivirus are the best, because they make them.
 

akuigla

Level 1
Verified
Oct 29, 2013
40
I couldn't agree more Dani.
I also believe that majority of viruses are made by antivirus companies.
 

Exterminator

Community Manager
Verified
Staff Member
Well-known
Oct 23, 2012
12,527
Free is not always good however believe it or not there are still some free products that are.
I think there are a few security software companies that offer a free product because they believe in the idea that all those who use the internet should be protected.
However they have to pay bills and salaries,etc. and they make use of the free product to promote their paid software products which are aimed at businesses and Home users looking for more protection.
Unfortunately some now bundle their installers with potentially unwanted software programs.IMO this is not right but they have to make money to continue offering a free product.
As @jamescv7 pointed out there are no differences in the protection itself but there are differences in features between paid and free products.
However @Dani Santos makes a valid point in that why would any company not say a paid solution is better than a free one as they are a business not a charity.
I am not of the opinion that AV companies are actually making viruses.There are enough bad people spreading enough malware that there is no need for an AV company to even consider a drastic measure such as this.
I use paid security software because I like the extra protection it provides me.I think in the end there is no right or wrong but what works for you and what makes you feel safe when you are on your PC whether that be free or paid.
One thing that is for sure is there is a lot of bad stuff out there today and it's not going away
 
H

hjlbx

The firewall option that Qihoo does not offer can be easily covered by a free one (and much better than Emsisoft's)

Really?

At maximum settings, Comodo's Firewall is the only one that I know of that can trump Emsisoft's...and only marginally so at that.

This is gonna be a rant, so prepare yourself...

Free vs Paid

Well, I'll get there...it's gonna take a minute.

Advanced users tend to take this approach: "Use a sledge hammer to kill the ants." While such a method does indeed annihilate the ants, it is both inefficient and unwieldy...and you will quickly tire of it.

Apply the above perspective to security software: "Nothing less than an anti-National Security Agency security solution will protect you." 87.32 layers of protection...and all you do is respond to alerts. Whoooo-eeee, you ain't eva gonna get a chance to input your User ID and password!!!

Users are a complicated bunch. On one hand they agree that no security software can completely protect any system, paid or otherwise, but at the same time they believe if they choose the best rated AV then they will be safe. "I'm superuser, I'm smart, I'm clever, I've made the right software choice(s), I have common sense and I paid for my AV so I'm covered...it ain't gonna happen to meeee!!!

In any case...

I submit that AV, free or paid, is only a tool...nothing more, nothing less. The top rated AVs, paid or otherwise, do one thing and one thing only - simply decrease the probability that you will get infected. Some more than others, but generally, among the "top" contenders, the differences in protection are incremental.

In short, they diminish risk.

The one caveat is this: "Surf long enough and far enough and you're gonna get bit"; if one routinely uses file sharing, warez sites, keygens/cracks, porn videos, hack tools, etc, etc, etc - then the hedge that the AV provides is effectively neutralized.

When one purchases security software, what exactly are they paying for?

Protection (Features/Layers/Detection Rate)
Performance (Resources)
Removal Routines (Malware)
System Integration (Compatibility)
Ease of use
Learnability
Support

There's a reason for the above order.

Unfortunately, with AV software, I think the adage "You get what you pay for" does not generally apply. In other words, purchasing AV does not necessarily increase your level of protection. The additional features one gets with paid AV only increases protection marginally.

So why pay for AV? In fact, why use AV at all?

The first two categories, Protection and Performance, get all the attention as they are easily measured and converted into "rank" by the various AV test labs. Those "rankings" are thereby used to market to the masses. Give me some numbers, apply a slick marketing campaign, and I'll convince you that my firm's AV will even protect you from that asteroid making a bee-line straight for the spot right between your eyes.

Once you get to Removal and the others below it, things become much more subjective. They are, nevertheless, just as important as Protection and Performance.

At the very bottom there is the bane of the majority of AV users. Where, it seems, virtually all AV companies routinely fail...and miserably so. SUPPORT!

The primary distinction between free and paid security software is not a straight-forward assessment of less features = less protection versus more features = greater protection. On-going support is what you are really paying for. That is where an AV company is supposed to add value. Support is supposed to cover issues with all the categories above it in the list.

When typical user, Mr Joe John Average, runs into a problem I'd bet they will turn to technical support for assistance...and not MalwareTips! I'd also bet that if he is unsatisfied with the support he receives that the first thing out of his mouth will be, and rightly so: "Tech support is the reason I paid for this damn software."

I've used Comodo Internet Security Premium (Free). Didn't like it. Why? It was like that sledge hammer...and I didn't know how to use it properly; with CIS I "black-screened" my system. Initially, I experienced all manner of problems...so I quickly abandoned it. Now, with what I know, I think it is under-rated and unjustly maligned.

Avira, BitDefender, Comodo, Emsisoft, ESET, Kasperksy, Norton...names just off the top of my head...yada, yada, yada, bada-bing, bada-boom...they all will do a solid, respectable job if used wisely.

Today, I use Emsisoft. [I just stumbled upon it while checking out SurfRight's Hitman Pro.] Why? Because it meets my security needs (as I am not Enemy-of-the-State No. 1) and technical support (forum-based only) has been consistently excellent. If there is an issue, I report it, it gets fixed in a timely manner; I have a direct line to the developers. Furthermore, it is easy to learn and easy to use. Finally, it is very stable without any compatibility issues on my specific system.

For what one pays, Emsisoft is not feature rich (I supplement it with light virtualization and a secure browser), but what is there is uniformly first-rate...and all the value is on the back-end.

Selecting an AV is both a technical as well as a highly personal choice.

Emsisoft. It's worth my dime...
 
Last edited by a moderator:

About us

  • MalwareTips is a community-driven platform providing the latest information and resources on malware and cyber threats. Our team of experienced professionals and passionate volunteers work to keep the internet safe and secure. We provide accurate, up-to-date information and strive to build a strong and supportive community dedicated to cybersecurity.

User Menu

Follow us

Follow us on Facebook or Twitter to know first about the latest cybersecurity incidents and malware threats.

Top