Most common ways to get infected:
1. Manually downloading suspicious files from unknown sources (social links like Facebook, online ads, email attachments, fake alert pages, etc.).
2. Running suspicious files, ignoring UAC prompts and Windows Run warnings about files without digital certificates.
3. Not keeping Windows Updated. (most important prevents vulnerability bypasses)
4. Not keeping browsers or software updated especially browser plugins.
5. Connecting an unknown device to your system and executing files (including systems on your shared network).
Adware and PUP are bundled with many installers because always do a custom install or use a portable version.
Adware and PUP are usually non-malicious just basic junkware products and are very easy to remove.
Other ways to get infected:
1. Downloading files on P2P Networks like Bittorrent.
2. Improper testing of live malware samples.
3. Download cracks or keygens from illegal sites (many will have undetected payloads).
Enjoy!!
