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General Security Discussions
[Discuss] The future of AV-industry
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<blockquote data-quote="Parsh" data-source="post: 867394" data-attributes="member: 58090"><p>It would be good to know what 'many other' services you believe are a good watch for future!</p><p>I have reasons to believe based on your knowledge that by software, you meant product (different terms, different entities). Software will include both product and service offerings in context of security providers.</p><p></p><p>Many services you mentioned like access control, data monitoring are a vital part of existing endpoint products, though the granularity and scope may vary.</p><p></p><p>Later on, data monitoring and analysis has been (for the better) used in advancing solutions like Microsoft's ATP or Cisco Talos Incident Response services... and sure these have a great potential.</p><p>However, it's like a politician at risk - owning a gun and is complemented by a bodyguards. Both prove to be useful per different use cases. The option of owning a gun may not be redundant. Except that here, the politician ie. the user is always the good guy <img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" class="smilie smilie--sprite smilie--sprite109" alt=":)" title="Smile :)" loading="lazy" data-shortname=":)" /></p><p>Such protections are either a part of their product solution or offered as distinct addon service (of course through software).... that provide advanced measures for Early Detection and Incidence Response including Shared Intelligence and Post Breach Remediation.</p><p>Both the existing security products (be it endpoint security or something like appguard) and addon services we are talking about will be essential for a well rounded proactive+reactive protection.</p><p></p><p>Matter of fact is that products like endpoint securities (that may include services), for most organizations and users, will continue to cover majority of attack vectors with multiple inter-connected modules. Some modules might become less significant over years when their loads will be carried by something more potential... AI currently being only a small helper to improvise mainly static detection. It is being improved to be used in both the security products vastly used and the discussed services to improve dynamic detection. AI after all these years, is still not very mature compared to its vast potential documented in this field.</p><p></p><p>However if we talk about the growth rate of solutions, instead of being entirely service based, I do think some innovative and existing product features being offered as more robust services have a large scope of development and selective adoption in coming years.</p></blockquote><p></p>
[QUOTE="Parsh, post: 867394, member: 58090"] It would be good to know what 'many other' services you believe are a good watch for future! I have reasons to believe based on your knowledge that by software, you meant product (different terms, different entities). Software will include both product and service offerings in context of security providers. Many services you mentioned like access control, data monitoring are a vital part of existing endpoint products, though the granularity and scope may vary. Later on, data monitoring and analysis has been (for the better) used in advancing solutions like Microsoft's ATP or Cisco Talos Incident Response services... and sure these have a great potential. However, it's like a politician at risk - owning a gun and is complemented by a bodyguards. Both prove to be useful per different use cases. The option of owning a gun may not be redundant. Except that here, the politician ie. the user is always the good guy :) Such protections are either a part of their product solution or offered as distinct addon service (of course through software).... that provide advanced measures for Early Detection and Incidence Response including Shared Intelligence and Post Breach Remediation. Both the existing security products (be it endpoint security or something like appguard) and addon services we are talking about will be essential for a well rounded proactive+reactive protection. Matter of fact is that products like endpoint securities (that may include services), for most organizations and users, will continue to cover majority of attack vectors with multiple inter-connected modules. Some modules might become less significant over years when their loads will be carried by something more potential... AI currently being only a small helper to improvise mainly static detection. It is being improved to be used in both the security products vastly used and the discussed services to improve dynamic detection. AI after all these years, is still not very mature compared to its vast potential documented in this field. However if we talk about the growth rate of solutions, instead of being entirely service based, I do think some innovative and existing product features being offered as more robust services have a large scope of development and selective adoption in coming years. [/QUOTE]
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