You think malvertising's bad on Google now?
Google's actually reduced scam ads by over 50% year over year from 2010 to 2011, according to a
blog entry put up on Wednesday by Sridhar Ramaswamy, Google engineering senior VP.
The post includes some proud lauding about Google's success in scraping off a plague of ad leeches that cling to Google and partner sites, including websites selling counterfeit goods and fraudulent tickets as well as "underground international operations trying to spread malware and spyware."
Success in leech scraping, by the numbers:
"In 2011, advertisers submitted billions of ads to Google, and of those, we disabled more than 130 million ads. And our systems continue to improve—in fact, in 2011 we reduced the percentage of bad ads by more than 50% compared with 2010. That means that our methods are working. We’re also catching the vast majority of these scam ads before they ever appear on Google or on any of our partner networks. For example, in 2011, we shut down approximately 150,000 accounts for attempting to advertise counterfeit goods, and more than 95% of these accounts were discovered through our own detection efforts and risk models."
Read more : http://nakedsecurity.sophos.com/2012/03/16/google-130-million-scam-ads-axed-in-2011/
