Writing about the new policy, Google says, "As we took a closer look at background location usage, we found that many of the apps that requested background location didn’t actually need it. In fact, many of these apps could provide the same user experience by only accessing location when the app is visible to the user." The company says that apps on the Play Store will soon be evaluated by humans to see if the apps actually need the background location permissions they are requesting. Google lays out the following criteria for requesting background location :
Later this year, we will be updating Google Play policy to require that developers get approval if they want to access location data in the background. Factors that will be looked at include :
All apps will be evaluated against the same factors, including apps made by Google, and all submissions will be reviewed by people on our team.
- Does the feature deliver clear value to the user?
- Would users expect the app to access their location in the background?
- Is the feature important to the primary purpose of the app?
- Can you deliver the same experience without accessing location in the background?