- Sep 13, 2018
After repeatedly pushing back the timeline for phasing out third-party cookies in Chrome, Google appears to have finally settled on a date: In a recent blog post, Google announced that it will disable third-party cookies for up to 1% of browsers worldwide in the first quarter of 2024.
Before that, Google will give developers a chance to “meaningfully preview what it’s like to operate in a world without third-party cookies.”
Google’s ultra-long goodbye to third-party cookies — the once unbreakable pillar of web tracking — is inching closer. But their “privacy-friendly” replacement is flawed. Learn how to mitigate the risks and how we are responding in this article.