Microsoft is reportedly reviving the Microsoft Store with a new UI and policies


Level 34
Nov 10, 2017
Microsoft is reportedly planning to reinvigorate the Store app on Windows 10 with a new design and policy changes that make the platform more appealing for both end-users and developers. The information comes from Zac Bowden of Windows Central, citing sources familiar with the matter.

Most Windows 10 users, even some die-hard Microsoft fans, can likely recognize that the current Microsoft Store is far from being the centralized hub for installing apps that Microsoft wanted it to be. In fact, Microsoft itself has come up with other tools to install apps on Windows 10 more conveniently, specifically the Windows Package Manager that was released last year. Not only that, but the Xbox division created its own storefront for games, further cementing that navigating the Microsoft Store isn't all that pleasant.

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Level 47
Content Creator
Apr 24, 2016
What you need to know
  • Microsoft is working on a new Store app for Windows 10.
  • The new Store will feature a new UI and big policy changes for app developers.
  • It's part of a larger effort to revitalize the storefront on Windows.
According to my sources, there are three big changes coming to the new Store that will benefit developers:
  • Allow developers to submit unpackaged Win32 apps to the Store
  • Allow developers to host apps and updates on their own content delivery network (CDN)
  • Alllow developers to use third-party commerce platforms in apps
These changes will allow developers to bring their Win32 apps to the new Store without any changes to their existing code. In the past, developers were required to package their Win32 apps as an MSIX, and were forced to use Microsoft's own store-driven update and commerce platforms. This will no longer be necessary with the new Store.
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