- Feb 7, 2014
- 1,540
Microsoft now puts ads in Windows 10 File Explorer, because of course - ExtremeTech
Microsoft has been trying to make the concept of ads in operating systems acceptable for a while now, using Windows 10 as its testbed. We've seen lock screen ads, notification ads telling you that Chrome is eating your battery and you should switch to Microsoft Edge, and even some weird targeted pop-up ads for Chrome users informing them about Microsoft's Personal Shopping Assistant.
So by now you should have gotten used to this. That said, Microsoft is ready to take things to the next level - specifically, the Windows 10 File Explorer. That's a pretty essential app that we assume most people use on a day-to-day basis, so here's what you may be presented with the next time you launch it:
Microsoft has been trying to make the concept of ads in operating systems acceptable for a while now, using Windows 10 as its testbed. We've seen lock screen ads, notification ads telling you that Chrome is eating your battery and you should switch to Microsoft Edge, and even some weird targeted pop-up ads for Chrome users informing them about Microsoft's Personal Shopping Assistant.
So by now you should have gotten used to this. That said, Microsoft is ready to take things to the next level - specifically, the Windows 10 File Explorer. That's a pretty essential app that we assume most people use on a day-to-day basis, so here's what you may be presented with the next time you launch it:
The ad has started showing up a lot this week, so you may have already seen it. Sure, Microsoft could say that this is simply 'promoting' the OneDrive cloud storage service, which incidentally also comes from Microsoft. But we'll just call it what it is: an ad. And a pretty intrusive one at that.
You can read the rest of this news here: Microsoft now puts ads in Windows 10 File Explorer, because of course - ExtremeTech
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