Crypto Opinions & News Sega COO backs away from Blockchain

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Sega's co-COO Shuji Utsumi has said the Japanese gaming giant still hasn't figured out what blockchain is good for, and may not make it part of a flagship "supergame" slated for a 2026 release.

Speaking to Bloomberg at a games conference, Utsumi said Sega is not "denying the potential" of blockchain but, he added, "We are trying to figure out what is the best way to entertain the audience. [We are] evaluating, searching, learning." Sega is still pondering blockchain because, in part, some gamers have expressed a dislike for "play to earn" features that see players given in-game incentives to earn non-fungible tokens. "We are very careful because we understand that especially Western gamers are not big fans of our Web3 initiative," Utsumi explained in this video interview.
NFT markets, meanwhile, display little of the buoyancy predicted when the tokenized assets burst onto the scene – along with predictions that digital collectibles would be enthusiastically adopted by many. Indeed, The Australian Financial Review this week reported lenders to buyers of "Bored Ape" NFTS are asking some very unpleasant questions about repayments given the tumbling value of the digital art.