- Jul 27, 2015
- 5,459
Even before investigations revealed that the company’s products were destroying teens’ mental health, interest in its flagship product was dropping off a cliff. Since 2019, teen usage of the app has declined by 13 percent, and over the next two years, it’s expected to drop another 45 percent. “Aging up is a real issue” a researcher wrote in an internal memo revealed last week. Perhaps that’s why Facebook was considering new products targeted at children as young as six years old
A brief aside: Facebook recently announced that it was rebranding its corporate entity as Meta. The Facebook name will still apply to its core app and platform
As teens left Facebook, company planned to lure 6-year-olds, documents show
Internal posts and job listings show plans were moving forward.
arstechnica.com