A pity, IMO. The creators of a firewall as great as Online Armor will use now a very good firewall, but not the owner one. I sincerely believe that Emsisoft had a great firewall
I insist it's just my opinion, but when I pay for an antivirus solution, one point I value a lot is the firewall.
However, this may be a demystification point for the firewall and perhaps other companies will follow the path Emsisoft has started.