I'll primarily be mentioning about how technically this will be beneficial to the crowd...
The most prominent among them is Free Bot Removal Tool, which would be provided in association with QuickHeal
M-Kavach is the name of the anti-virus tool for mobile phones
USB Pratirodh is the name of the tool for cleaning storage devices like USBs, external hard-disk and memory cards.
AppSamvid is a desktop based whitelisting solution, only for Windows OS.
Besides, there is a specialised tool for detecting and cleaning malicious HTML & JavaScript files in the browser as well, called Browser JSGuard.
USB Pratirodh - USB mass storage device control solution:
Device Control
User Authentication
Secure Storage (encryption)
Malware Detection
It seems that the Indian Govt. has planned the release of tools for interesting scenarios, addressing the common threatscape for
- common internet users
- newbies to technology, since digitization in India is booming quick
- non cyber-aware employees, be it public or private sector
And some tools bring necessary control features like Whitelisting, USB lockdown, special HTML & Scripts cleaners. Good additions over general AV knowledge users have.
Basically, some not so addressed security measures will now be used by more and more users (especially for countries like India).
It may not be something revolutionary and competing to famous tools available, but can prove to be some nice modular tools for supplementary usage for everyone.
So they have time to spend money on security products which we don't even need yet real problems
Well it's pretty much needed in India. Tens of thousands of internet users added every year, this initiative will atleast bring some security insight to them. Most of the new initiatives have scaled well and this too should reach a greater crowd than the smaller bands of citizens using plain AV solutions currently.
"India to have 160 million smartphone users by 2017" - the phone protection can fare well here too. Many lower and lower-middle class people adopted smartphones recently, some will definitely be enlightened and benefited by the news.
eah totally agree that it's a great move but I doubt adoption rate will be high.
Most people will probably relate and having bad images of, for example, phones or thumbdrives of the Great Wall of C hacking users info, Gov agencies (or things like NSA) tapping stuff from commoners etc.
This shouldn't be the case here
The motives and stance differ. It won't be difficult for many people in India to accept these.
It's on people to realise the need for the same. They may then adopt them or other similar tools and practices. Seeing the acceptance, some native security firms may elevate their product offerings by providing similar features in their own products. In any way, the security scenario is bound to improve. QuickHeal is a well received product. It did well in Cruelsister's tests.
I think it is a good move, useful tools, especially AppSamvid with the whitelisting approach is a step in the right direction.
Sure! And it is bundled with a heuristic engine to gain confidence on which files to whitelist, which updaters to trust etc.