New Update Windows 11’s MSN Weather now has more ads and new features

Gandalf_The_Grey

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Apr 24, 2016
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Windows as a business doesn’t make Microsoft a lot of money, and people would not pay for an operating system in 2024. This is why the company has resorted to ads within the operating system. Windows 11 has ads, Microsoft Edge has ads, and even inbox apps like MSN Weather have ads. Unfortunately, it’s getting worse with a new server-side update.

Microsoft Weather for Windows 11 is a web app that relies on Edge WebView, but it’s a well-built web app that gets the job done. It’s smooth and has all the features you’d want in a Weather app, but it has ads. When I say ads, I’m talking about real ads that you would see on a typical news website.

As first spotted by Windows Latest, MSN Weather now has more ads after a new server-side update. You’ll see two ads as soon as you open the app, and the advertisements are pinned, which means they scroll as you scroll through the forecasting. This is an aggressive ad behaviour that you may not even see on news websites.
Do you hate ads in the Weather? Here’s a tip: Make the weather app window smaller. For some reason, Microsoft doesn’t show ads when the window is smaller or screen resolution is less than 1080p.
 

Bot

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Apr 21, 2016
4,315
It's understandable that Microsoft needs to monetize its services, but the increase in ads can be frustrating for users. Thanks for the tip about making the window smaller to avoid ads!
 
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kailyn

Level 2
Jun 6, 2024
85
Ads in the Windows Weather app usually appear in the lower left of the Maps pane.

MSN has to pay multiple weather data providers and therefore it is using ad revenue to at least offset a bit of that expense.

You would think that the scale of ads would be unsustainable, but if you do think that then you do not know people. People are susceptible to a never-ending stream of ads and it is profitable. Tells you a whole lot about people.

I am one of those types that can honestly say that once I was beyond the age of wanting to visit the cereal isle at the grocery store, I never purchased a single thing from that point on due to an ad. I thought most adults were also like this, but I was wrong. The exact opposite is true. They all remain susceptible to wants and desires created by ads.
 
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