Why does Trendmicro has a few home users?

[amir 957]

Hi
i have lately tried Trendmicro Internet Security and it is running smooth on my PC and provides really great protection
I wonder why does Trendmicro has a small number of home users compared to Kaspersky,Bitdefender ,Eset and etc
Even here in MalwareTips i haven't seen that someone suggest Trendmicro so far and almost all advanced users, prefer kaspersky,emsisoft and other AVs.
When it comes to enterprise protection, many companies use Trendmicro and they have good market share
So, what is the reason?
is it because the TM isn't good at home products or it's buggy or what?

 

[Venustus]

Lack of customization....It's got a brilliant behaviour blocker...but it also sends a lot of telemetry....

 

[SeriousHoax]

It also has a reputation of being heavy. Maybe that has changed now! According to AV-Comparatives it's slower at launching applications and everything else is fast. But this experience may vary depending on system config.

 

[amico81]

i like the simple and clean interface of trend micro AV. and it offers a strong protection.
but yes....it doesnt feel smooth like eset or norton on some systems.. and i wish there would be more
settings for tweaking the product.

 

[ForgottenSeer 823865]

@McLovin is a fervent user of Trend Micro since more than a decade LOL, he may answer all your questions, right Mc?

 

[Antus67]

Based on what Ive observe to Kaspersky,Bitdefender ,Eset they have a great marketing and advertising as seen on the web. Now Trend Mico I have not tried out but as for their marketing they need to step up

 

[OhioRebel]

My games hate Trend Micro!

 

[upnorth]

If I recall correct, the last tests in the Hub a few months ago TM was very consistent and strong. Still, the brand has a bit of bad reputation because of it's official history.

TrendMicro Employee Sold Customer Info to Tech Support Scammers

TrendMicro has an announced a security incident where an employee was stealing consumer customer information and selling it to a third-party to use in tech support scams.

www.bleepingcomputer.com

Trend Micro Apps Leak User Data, Removed from Mac App Store

Multiple apps developed by Trend Micro are no longer available in the Mac App Store after researchers showed they were collecting browser history and information about users' computers.

www.bleepingcomputer.com

 

[gery79]

It is very heavy and has been hacked often . It sends a lot of data somewhere without you knowing about it

 

[show-Zi]

Its popularity in Japan is quite high, and it seems that there are quite a few users. However, once they know about the existence of other security software, they tend to be excluded from the selection.
I speculate that those who are not very familiar with pc and feel a little uneasy with WD are the main users.

For a short period of time, the impression I used was heavy anyway. The price is not much different from software such as Kaspersky. If this happens, there is no reason to actively choose Trend Micro.

 

[Venustus]

It sends a lot of data somewhere without you knowing about it

Yes!
They are in bed with:

Research, News, and Perspectives

blog.trendmicro.com

And:

https://www.washingtonpost.com/news/wonk/wp/2013/06/10/seven-facts-about-booz-allen-hamilton/

Booz Allen Hamilton are an NSA/CIA front.

 

[davisd]

Trend Micro fills PC with much unneeded stuff, logos, images, other things, which are not to be found in software itself and GUI. More problematic is their uninstaller wich doesn't take care of leftovers as well. Trend for consumers is not very well optimized and lacks frequent their software updates which should adress performance improvements, there are none. Protection wise it's just like every other default-allow AV, but it's not that great and useful-feature rich to sacrifice your PC resources. For those and other reasons I do not recommend Trend, at least for now.

 

[IkariGradius]

Hi there! Anyone interested in buying my Trendmicro Internet Security? I got one which is valid for more than 5years coz I worked before with TrendMicro, send me a message if you're constantly renewing your serial for $39.95 I'll give you a good deal.. thanks.. its for 3 computers and its valid for more than 5years I wont tell you exactly when it's going to expire it's for you to find out =)

Brand new account which his first and only post is trying to sell a license. What could go wrong ?

No offense if you are indeed legit, but that sounds shady.

 

[IkariGradius]

In all honesty, i think the news regarding their ties or poor privacy has little to do with their popularity as a home security product. It's important for gals and guys like us over here at MalwareTips, but we're a minority in the potential customers for Trend Micro.


It seems Trend Micro are mostly focused on their business products and services, and have little interest in their home products. In Japan they are a big deal and they have a decent marketing the US (they have a deal with Best Buy), but they are still unknown from most end users.

As for other countries they are mostly never sold on Amazon or local stores and never advertise anywhere online. If you go on their various European websites, besides the UK, they still haven't put forward their 2020 version, and choosing their password manager on the product list still greets you with a "new for 2017".

Otherwise I think Trend Micro is a good choice for users that don't care much about privacy, as they offer very good protection, good cloud engine, nice UI. It's just that there are better and far more popular alternatives...

 

[Cortex]

I used it for some time but gave up on it about 2 years or more ago, a very fussy program to setup & i disliked it's interface plus I read about the security holes, I had unused legit licenses but a few weeks ago when having a clear out I deleted them. Says everything I feel,

 

[show-Zi]

It seems Trend Micro are mostly focused on their business products and services, and have little interest in their home products. In Japan they are a big deal and they have a decent marketing the US (they have a deal with Best Buy), but they are still unknown from most end users.

In the past, Trend Micro has been focusing on advertising for home users in Japan. Its influence is enormous, and many people misunderstand that Trend Micro is a Japanese company.

 

[upnorth]

In the past, Trend Micro has been focusing on advertising for home users in Japan. Its influence is enormous, and many people misunderstand that Trend Micro is a Japanese company.

Great video. Sugoi...

 

[IkariGradius]

In the past, Trend Micro has been focusing on advertising for home users in Japan. Its influence is enormous, and many people misunderstand that Trend Micro is a Japanese company.

Awesome video with a strong positive vibe, as usual with Japan

Trend Micro is however a mystery as to where they are really based. Sure they are "technically" headquartered in Japan, but i'm not sure we can call them a Japanese company. They where established by in the United States by Taiwanese people, but then moved their headquarters to Japan... which is weird as there where no one aboard that was Japanese or had connection there to my knowledge. I also guess they have ties with China as they do business there, but it's a fact they also have strong ties with the US intelligence. They also have offices and workers in a lot of countries and seem more diverse than other security companies. It almost feels that Trend Micro doesn't have a home country...

 

[show-Zi]

Awesome video with a strong positive vibe, as usual with Japan

Trend Micro is however a mystery as to where they are really based. Sure they are "technically" headquartered in Japan, but i'm not sure we can call them a Japanese company. They where established by in the United States by Taiwanese people, but then moved their headquarters to Japan... which is weird as there where no one aboard that was Japanese or had connection there to my knowledge. I also guess they have ties with China as they do business there, but it's a fact they also have strong ties with the US intelligence. They also have offices and workers in a lot of countries and seem more diverse than other security companies. It almost feels that Trend Micro doesn't have a home country...

I agree. an impression of statelessness. The nationality of the company that makes the software doesn't matter, but it is meaningful to know the country of production in order to understand the background to the production.

Great video. Sugoi...

This promotional video shows how it works in the cloud. However, if you install it expecting that, you can feel a big deceleration immediately.

 

[ForgottenSeer 823865]

Brand new account which his first and only post is trying to sell a license. What could go wrong ?

Look like ForgottenSeer 58943 to me LOL