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Tom Brady Gift Card Scam: The Private Message That Puts a Price on Trust

By Lapain Epuran10 min read

You leave a comment on a post about a player you’ve followed for years. Later, a profile with his name sends you a private message.

It feels personal enough that you tell a friend. Then comes a request you weren’t expecting.

Massachusetts Office of Consumer Affairs guidance on spotting scams and risky payment requests

Overview

Someone pretending to be Tom Brady collected gift cards

The Tom Brady gift card scam uses the former quarterback’s identity to win a fan’s trust.

In a Massachusetts case, the person on the other end received gift cards from a resident.

A family member contacted Bridgewater police in March 2026. Boston.com’s report cites the department’s statement and describes officers helping the family prevent further payments.

The department’s statement, as reported, identifies the impersonation and the gift cards. It leaves the first platform, the amount and the excuse used to obtain the cards open.

Fraud reports show how the approach can start

In a separate public warning, AARP’s Fraud Watch Network named Tom Brady among celebrities whose identities had been used in recent reports to its helpline.

The network described private messages to people who had commented on public celebrity posts.

A sender may pose as a celebrity or representative and offer a closer connection, access or a favor.

The FTC’s warning about celebrity impersonation confirms the broader tactic. A private message may turn into a request to pay for a prize, help someone or donate to a cause.

Watch for the moment a conversation turns into a payment

  • A separate account claims the celebrity uses it for private messages.
  • Someone who says they’re a manager asks you to move to another app.
  • Access to an event, call or fan group suddenly requires a payment.
  • The person asks for a photo of a gift card or the code from it.
  • They ask you to keep the contact or payment private.

If you see that shift, pause and check whether the offer exists through a public source you can reach on your own.

Leave the gift card code private while you check.

How the Tom Brady Gift Card Scam Works

Step 1: A familiar name appears in your messages

Someone contacts you using a name and photo you already know.

The conversation might start with a thank-you for supporting a player or a question about how long you’ve been a fan.

If you commented recently, the message can feel like a response to something you actually did. A public comment gives anyone reading it enough context to start a plausible conversation.

Before accepting the account’s story, check whether the public page recognizes that account. Go to the original page independently. Start from your own bookmark or the organization you follow.

Step 2: The sender offers a reason to stay in private

The sender may describe the account as a place for private conversations. In some versions, someone posing as a manager joins the exchange or directs the fan elsewhere.

Treat each new person as part of the same unverified contact. If the first account supplied the second one, you still have only the first account’s word about the relationship.

Someone may offer a call, photo or voice message.

You can keep that for reporting if needed, but a private recording can’t establish that an event or payment request is genuine.

Step 3: A request gives the conversation a price

The request may involve tickets, fan access, a charitable appeal or personal help. An offer framed as a one-time opportunity can create pressure to pay before speaking to anyone else.

The reported Bridgewater case involved gift cards. Its public account doesn’t identify the reason the impostor gave.

The request for a card is the part that gives you a clear decision.

If someone says a fee is required for access, check the public event organizer or official ticket seller independently. A real offer should have a verifiable seller and written terms.

Step 4: The person wants the code from the card

A gift card sitting in your wallet still has a code that can be used remotely. Someone asking for that code is asking you to hand over its value.

A picture of the back or a screenshot of a digital card can disclose the same information. Keep it private, including when you’re asking friends for advice.

The FTC’s gift card guidance says to contact the card company immediately if you disclosed the code. Keep the card and proof of purchase to help the issuer investigate.

Step 5: The next request can sound like it fixes the last one

Once you’ve paid, it can feel harder to stop. Someone may claim the first card failed or that a second one will release whatever you were promised.

Check the first card’s status with its issuer. Use the number on the card or the issuer’s own website.

The person asking for another card has no role in that check.

If a different profile offers to recover what you sent, look up the organization it claims to represent independently.

A promise to return the money for a fee gives you reason to stop.

How to Check an Offer Without Dealing With the Private Account

Find the public event, promotion or fundraiser through a source you already trust. If it exists, there should be a public record you can find without the sender’s help.

The Patriots’ account announcement is one example of an established organization linking to a public profile. Start with an original public source when checking a handle.

Compare the full handle, not just the display name or picture.

If a public account never mentions the private account, it has given you no reason to trust a payment request from it.

If the message mentions a meet-and-greet

Check whether the venue lists the event and whether its own ticketing page offers the experience. Ask the venue about dates and payment through the contact details it publishes.

If someone says the event is deliberately secret, you can still decide against paying until you know who is taking your money and what you would receive.

Keep any screenshot of the alleged offer, including the account that sent it. It may help the venue or platform identify what somebody is promising in its name.

If the request is for a donation

Find the organization named in the message and visit it directly. Check whether it lists the campaign and how it accepts donations.

The FTC’s charity scam warning recommends checking a charity independently. Donate through a verified channel if you still want to support the cause.

When the person insists on a gift card code, stop the transaction. There are safer ways to support a charity that can account for the money you send.

How to help a relative who wants to keep talking

Start by asking what the account promised and what it asked them to send. Offer to look up that one event, charity or payment together.

If they already bought cards, ask whether the codes were shared. That question can be easier to answer than whether they believe the whole relationship was genuine.

Keep the conversation focused on the next payment. If the card is still unused, they may be able to get advice from the issuer before anybody else sees the number.

If they shared several codes, help them match each card to its receipt. The records can be useful even if the private messages have already disappeared.

What a store receipt can tell the card issuer

Find the receipt from the purchase and keep the original. It may show where and when the card was activated, even when you no longer remember the exact time.

Write down which card matches which receipt. If you bought several cards in one transaction, tell the issuer which ones you shared and which codes are still private.

If you bought the card online, retrieve the order record through your own account. Keep the confirmation number and the name of the service that issued the card.

If the card’s value has already been used, ask the issuer what records it can preserve and whether there is a way to dispute the redemption.

Report the right profile

Save the link to the account that asked for payment. Some profiles use the same display name and picture, so the full profile address helps identify the one you encountered.

Include the request for the code or money in your report. If the conversation moved to another app, record where it started and where the payment request arrived.

Keep a copy of the original message in the app if you can.

A screenshot can help if the account disappears, but the platform may also ask for the specific message.

If you find a fan page that never contacted you, leave it out of your report. Focus on the profile that made the claim and tried to collect payment.

If the sender has your name or number

You may keep getting messages after blocking the first account.

A new account can use the same name, or it can pretend to be someone helping you with the earlier exchange.

Tell relatives what was requested so they know what to watch for. Give them a way to contact you outside the app if they receive a message involving your name.

If you posted a receipt while asking for help, remove the public copy and tell the issuer. Treat any code visible in the image as exposed.

For screenshots you plan to share, check the preview first. Cover the card number, barcode, purchase reference and any other information that can identify the card or buyer.

If someone offers to recover the card balance, check with the issuer you already contacted. A stranger’s promise gives you no reason to pay again.

What to Do if You Have Fallen Victim to This Scam

  1. Stop sending money or codes. Preserve the messages before blocking the profile. Keep any follow-up request that refers to a card you already sent.

  2. Contact each gift card issuer through its own website or the number printed on the card. Explain that the card was used in an impersonation scam.

  3. Ask what the issuer can freeze, trace or refund. Keep the card, receipt and purchase details. Record the issuer’s case number for each card.

  4. If you also paid by bank transfer or card, contact that provider separately. Tell it what happened and give it the actual payment references.

  5. Report the profile using the platform’s impersonation or scam option. Include the message that asked for a card or money, with sensitive details protected.

  6. Report the incident to the FTC in the U.S. and consider notifying local police if you lost money or received threats. Keep a copy of the report.

  7. Secure an account if you shared a password or accepted a login prompt. Ask the relevant service to check recent account changes and unfamiliar sign-ins.

Give the card company the amount loaded, when you bought it and when the code was disclosed. A receipt number can help it identify the purchase more quickly.

If the purchase took place at a store, keep its receipt even if the issuer handles the investigation. It may contain an activation or transaction reference you’ll need.

When a family member makes the report with you, decide whose contact details the issuer should use. This helps if there are several cards or different follow-up calls.

Massachusetts consumer guidance, shown above, covers payment warning signs. The Bridgewater case shows why that advice applies outside ordinary shopping too.

Frequently Asked Questions

Was Tom Brady asking people to send gift cards?

Bridgewater police described someone impersonating Tom Brady. Treat private requests to send codes as scams and check any claimed event or charity through an independent source.

What if a manager asked for the cards instead?

Verify the manager independently through the organization involved. A profile introduced by the first account is part of the same conversation. Keep any gift card code private.

Can I get the money back after sharing the code?

Call the issuer immediately and ask what it can do. Keep the receipt and card. What can be recovered depends on the card and its redemption status.

What if I bought the card and kept the code to myself?

Contact the issuer or store for its advice. Keep the code private and ignore anyone asking to see it to prove you made the purchase.

Does a video message establish the person’s identity?

A video can be copied, edited or reused. Check the actual offer with the event organizer, charity or another independent source before sending anything.

Should I tell other fans?

Report the profile first. If you warn others, share the type of request and how to verify it. Leave private messages, receipts and card codes out of public posts.

The Bottom Line

Keep gift card codes out of private conversations with anyone claiming to be Tom Brady or his representative. Check the supposed offer through its real organizer before you spend anything.

If a code is already out, call the card issuer now. Save the receipt and the message that asked for it so you have a record for your report.

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Written by

Lapain Epuran

Lapain Epuran investigates product scams, from supplements sold with miracle-cure claims to gadgets pushed through misleading ads. She has more than 10 years of experience in investigations and checks each product's claims, seller and refund terms before giving a verdict.

4,312 articlesWriting since 2024
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