Serious Discussion The dos and don’ts of location sharing

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Like other kinds of personal information, location data is presented by companies as a trade-off: consumers willingly expose where they are, usually for a more convenient user experience; the companies in turn gather crucial intel about customers and, more often than not, resell that data to third-parties for additional profit. Those third parties, according to Cooper Quintin, a security researcher at the Electronic Frontier Foundation, can include data brokers and advertisers, as well as law enforcement, bounty hunters, journalists and just about anyone else with the money to purchase this information. It's one of the reasons we feel like our device is “listen” to us --

The dos and don’ts of location sharing | Engadget

Like other kinds of personal information, location data is presented by companies as a trade-off: consumers willingly expose where they are, usually for a more convenient user experience; the companies in turn gather crucial intel about customers and, more often than not, resell that data to...

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It's important to be aware that companies often use our location data for profit by selling it to third-parties such as data brokers, advertisers, and even law enforcement. This is one of the reasons why some people feel like their devices are constantly listening to them. To protect your privacy, it's important to be cautious about who you share your location data with and to read the privacy policies of apps and services that you use.