Maybe we can finally stop pretending that enterprise security solutions are superior to home solutions. Home AVs are superior because they have to designed for a far more diverse environments than just a boring office space. Lesson as usual: Stick to AV vendors with a high reputation.
Enterprise solutions are most assuredly better than consumer offerings. Worry Free Advanced is VASTLY superior to Trend Micro Maximum Security in a huge number of ways. Not to mention WFA has a granular firewall control system and IPS, along with much deeper threat detection module configurations.
A few reasons why enterprise solutions are superior;
1) Granularity. Configuration is usually very deep. This configuration allows much higher levels of security in many cases. Home versions are usually 'default', which is the weakest configuration of the enterprise offerings. -Umbra points this out and it's important.
2) Control. Enterprise solutions generally have more control over endpoints. The ability to lock down specific, higher risk aspects isn't unusual in the enterprise offerings but almost always absent from the consumer ones.
3) Threat Detection. As Lockdown notes, the enterprise environment has a much higher threat surface than consumers. You have WAN facing servers, on-prem exchange, SAS/SAN devices, IP Phones (Shortel, Digium, etc). As Lockdown says, the enterprise market is dynamic and intense, while the home market is largely stagnant.
4) Single Pane of Glass management. 'Awareness' of what is transpiring is important. Enterprise offerings usually have a lot of ways to get notifications of problems out to the right people. You'll know instantly when an installed AV quits working or an infection is present in the enterprise realms. Consumer stuff is often operating blind and default.
5) Consumer offerings are almost always the easiest to hijack and most exploits are designed to bypass them. Enterprise grade offerings generally are more hardened, use encrypted communications and update channels and higher grade self protection than consumer junk.
6) Privacy. Generally speaking, privacy is much higher with enterprise stuff. Some of that stuff is designed to be used in facilities where privacy is crucial. As such, logging is almost always off or restricted unless a support enables debugging. Telemetry is bare minimum, and also over encrypted channels.
Protection and reputation are not linear. Although there is a weak correlation. Product type is a much stronger determinant of protection than reputation.
Absolutely. Reputation and Brand doesn't mean as much as the product TYPE. For example Norton itself is pretty bad IMO. But their SEP offerings when properly configured are quite robust. That SEP firewall alone can be tweaked to block virtually every threat imaginable, even to the point of only allowing through actual ports your businesses need. Trend WF Advanced can be tweaked to high heaven and includes vastly more robust anti-ransomware and machine learning. Not to mention additional protections for deeper business environments.
As a general rule, it's safe to assume any enterprise offering is going to vastly outstrip any consumer offering.